Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
P-Index
This Author published in this journals
All Journal Jurnal Mirai Management Economics and Digital Business Review
Abu Yazid
Program Studi Sarjana Akuntansi, Fakultas Ekonomi dan Bisnis, Universitas Pamulang
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Live Streaming Shopping dalam Membentuk Purchase Intention pada Konsumen E-Commerce Didi Sujadi; Abu Yazid
Jurnal Mirai Management Vol 11, No 2 (2026)
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v11i2.11831

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Live Streaming Shopping dan Influencer Credibility terhadap Consumer Trust serta implikasinya pada Purchase Intention konsumen e-commerce. Penelitian menggunakan pendekatan kuantitatif dengan desain penelitian eksplanatori. Data diperoleh melalui penyebaran kuesioner kepada pengguna e-commerce di Kota Tangerang Selatan yang pernah menggunakan fitur live streaming shopping. Teknik pengambilan sampel menggunakan purposive sampling dengan jumlah responden sebanyak 100 orang. Analisis data dilakukan menggunakan Structural Equation Modeling Partial Least Square (SEM-PLS) dengan bantuan SmartPLS. Hasil penelitian menunjukkan bahwa Influencer Credibility berpengaruh positif dan signifikan terhadap Consumer Trust dan Purchase Intention, sedangkan Live Streaming Shopping hanya berpengaruh positif dan signifikan terhadap Purchase Intention tetapi tidak berpengaruh signifikan terhadap Consumer Trust. Selain itu, Consumer Trust berpengaruh positif dan signifikan terhadap Purchase Intention. Pada pengujian pengaruh tidak langsung, Consumer Trust tidak mampu memediasi hubungan antara Live Streaming Shopping dan Purchase Intention, namun mampu memediasi hubungan antara Influencer Credibility dan Purchase Intention. Temuan ini menunjukkan bahwa kredibilitas influencer memiliki peran penting dalam meningkatkan kepercayaan konsumen dan mendorong niat pembelian pada platform e-commerce.
Healthcare Workforce Performance in the Era of Digital Transformation: The Role of Digital Competence, Technostress, and Employee Engagement Diana diana; Abu Yazid
Economics and Digital Business Review Vol. 7 No. 2 (2026)
Publisher : STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/ecotal.v7i2.3959

Abstract

Digital transformation in the healthcare sector requires healthcare workers to possess adequate digital competence and manage technology-related pressures. This study examines the effects of digital competence and technostress on healthcare workforce performance, with employee engagement as a mediating variable. A quantitative associative approach was employed using questionnaire data collected from 184 healthcare workers in hospitals across the DKI Jakarta region. Data were analysed using Structural Equation Modelling–Partial Least Squares (SEM-PLS). The findings reveal that digital competence has a positive and significant effect on employee engagement but does not significantly affect healthcare workforce performance. Technostress does not significantly influence employee engagement, yet it has a positive and significant effect on performance. Employee engagement neither significantly affects performance nor mediates the relationships between digital competence, technostress, and healthcare workforce performance. The model explains 54.3% of the variation in performance. These findings highlight the importance of balancing digital competence enhancement and the management of technology-related pressures to support successful digital transformation and improve healthcare workforce performance.
Co-Authors Diana diana Didi Sujadi