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All Journal Jurnal Pengabdian Masyarakat (ABDIRA) Multidisciplinary Indonesian Center Journal Jurnal Pengabdian Indonesia
Wawan Hari Subagyo
Institut Teknologi dan Bisnis Dewantara
Religion Aerospace Engineering Humanities Computer Science & IT Earth & Planetary Sciences Education Languange, Linguistic, Communication & Media Nursing Social Sciences Other

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THE INFLUENCE OF CUSTOMER SATISFACTION, CUSTOMER DELIGHT AND CUSTOMER TRUST ON CUSTOMER LOYALTY IN THE SHOPEE MARKETPLACE Mujito; Tika Kartika Asri; Wawan Hari Subagyo; Eidelweijs Andririnjani Putri; Andri Catur Trissetianto
Multidisciplinary Indonesian Center Journal (MICJO) Vol. 3 No. 1 (2026): Vol. 3 No. 1 Edisi Januari 2026
Publisher : PT. Jurnal Center Indonesia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/micjo.v3i1.2044

Abstract

This study aims to analyze the influence of Customer Satisfaction, Customer Delight, and Customer Trust on customer loyalty in the Shopee marketplace. A quantitative approach was employed with data collected through questionnaires to active Shopee users. Multiple linear regression results show that the three independent variables simultaneously have a significant effect on customer loyalty, but only Customer Trust has a significant partial effect. The Adjusted R Square indicates that the independent variables explain approximately 41.4% of the variation in customer loyalty. These findings highlight the importance of building customer trust as a key strategy in maintaining loyalty on e-commerce platforms.
IMPLEMENTASI PENGABDIAN MASYARAKAT MAHASISWA DALAM MENUMBUHKAN KEPEDULIAN SOSIAL MELALUI KEGIATAN BERBAGI KEBAHAGIAAN BERSAMA ANAK YATIM PENGHAFAL AL-QUR’AN DI BOGOR Mujito Mujito; Syaiful Anwar; Wawan Hari Subagyo; Eidelweijs Adririnjani Putri
Jurnal Pengabdian Indonesia (JPI) Vol. 2 No. 2 (2026): Vol. 2 No. 2 Edisi Juli 2026
Publisher : PT. Jurnal Center Indonesia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/jpi.v2i2.2538

Abstract

Kegiatan pengabdian kepada masyarakat merupakan wujud pelaksanaan Tri Dharma Perguruan Tinggi melalui kegiatan sosial dan kemanusiaan. Kegiatan ini dilaksanakan oleh mahasiswa dan dosen Institut Teknologi dan Bisnis Dewantara di Rumah Qur’an Yatim dan Dhuafa Tholabul Ilmi, Bogor. Tujuan kegiatan ini adalah menumbuhkan kepedulian sosial mahasiswa serta memberikan motivasi dan kebahagiaan kepada anak yatim penghafal Al-Qur’an. Metode yang digunakan meliputi observasi, koordinasi, dan pelaksanaan kegiatan sosial berupa motivasi, santunan, dan pembagian perlengkapan ibadah. Hasil kegiatan menunjukkan adanya respons positif dari peserta serta meningkatnya semangat dan kebahagiaan para santri.
Penguatan Literasi Al-Quran di Kampung Cisuren, Desa Cibunian, Kecamatan Pamijahan, Kabupaten Bogor Wawan Hari Subagyo; Syaiful Anwar; Jaja Miharja; Andri Cater Trissetianto; Dedy Tri Cahyono
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 6, No 4 (2026): Abdira
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v6i4.2370

Abstract

Community service is an integral component of the Tri Dharma of Higher Education, aiming to make a tangible contribution to improving community well-being. This program was conducted by the Student Islamic Da'wah Organization (LDK Kaffah) of Institut Teknologi dan Bisnis Dewantara in collaboration with Yayasan Malaka Muda Karya in Cisuren Hamlet, Cibunian Village, Pamijahan District, Bogor Regency. The initiative aimed to enhance children's Qur'anic learning by providing educational facilities and learning assistance. The implementation methods included community needs assessment, coordination with local stakeholders, educational games, learning assistance, distribution of educational resources, and program evaluation. The activity involved 35 university students and more than 45 children and local residents. Educational assistance included 62 copies of the Holy Qur'an, 21 Iqra books, 37 Juz Amma books, one whiteboard, and 30 plastic study desks. The program improved the availability of learning facilities, increased children's motivation to participate in Qur'anic learning, strengthened community engagement, and reinforced students' roles as agents of social change.
Co-Authors Andri Cater Trissetianto Andri Catur Trissetianto Dedy Tri Cahyono Eidelweijs Adririnjani Putri Eidelweijs Andririnjani Putri Jaja Miharja Mujito Mujito Mujito Syaiful Anwar Tika Kartika Asri