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p-Index From 2021 - 2026
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All Journal SEGMEN Jurnal Manajemen dan Bisnis Jurnal Ilmu Manajemen & Ekonomika
Anti Deisnasari
Perbanas Institute
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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CUSTOMER EXPERIENCE MANAGEMENT IN LARGE-SCALE EVENTS: UNDERSTANDING THE DETERMINANTS OF INTENTION AT JAKARTA FAIR Shandra Widiyanti; Rudi Prasetyo Ardi; Anti Deisnasari
SEGMEN: Jurnal Manajemen dan Bisnis Vol 22, No 1 (2026): SEGMEN Jurnal Manajemen dan Bisnis
Publisher : FE Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37729/sjmb.v22i1.9250

Abstract

This study investigates how visitor experiences with physical facilities and promotional voucher systems influence their intention to revisit Jakarta Fair, Indonesia's largest annual trade and entertainment event. Through a quantitative survey of 300 visitors conducted between May and June 2024, we examine the relative importance of tangible facility experiences versus promotional incentives in shaping visitor loyalty. Our regression analysis reveals that both independent variables significantly predict revisit intention, accounting for 68.7% of variance. Notably, facility experience demonstrates stronger predictive power with a standardized coefficient of 0.452 compared to promotional vouchers at 0.387. These findings suggest a shift in visitor priorities from price-focused to experience-centered decision making. The research contributes to event management literature by proposing an integrated facility-promotion synergy model applicable to large-scale events in emerging markets
Systematic Literature Insight into Banking Transformation Anti Deisnasari; Diana Permata Sari
Jurnal Ilmu Manajemen dan Ekonomika Vol. 18 No. 2 (2026): Jurnal Ilmu Manajemen dan Ekonomika, Vol. 18, No.2, June 2026
Publisher : Indonesia Banking School

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35384/jime.v18i2.1049

Abstract

The banking transformation is necessary to maintain a competitive edge and resilience in a dynamic, technology-driven environment. Despite the growing body of scholarship on this subject, the transformation of banking resilience remains insufficiently understood, particularly in the context of the technology-driven environment. This study examines the key factors that underpin successful digital transformation in the banking sector and evaluates how such transformation contributes to resilience. To achieve this, a systematic literature review was conducted, examining peer-reviewed academic articles published between 2016 and 2025. The findings highlight that successful digital transformation in banking depends on technology readiness, organizational culture, strong leadership support, and a robust regulatory framework, all of which are essential for driving innovation and resilience. By adopting an integrated analytical approach, this research contributes to understanding how banks can address the challenges of digital transformation and improve their resilience.
Co-Authors Diana Permata Sari Rudi Prasetyo Ardi Shandra Widiyanti