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Gamification in Digital Startups: Enhancing User Engagement and Business Growth Fransisca Rahardja; Lee Kyung Choi; Rizky Charles Wijaya; Richard Andre Sunarjo
Startupreneur Business Digital (SABDA Journal) Vol. 4 No. 1 (2025): April
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/sabda.v4i1.639

Abstract

Gamification has become an essential approach for digital startups, offering innovative ways to boost user engagement and support business growth. By incorporating game like elements such as rewards, challenges, and point systems into digital platforms, startups can enhance user interaction, satisfaction, and loyalty. This study investigates the role of gamification in increasing user engagement and driving business growth in digital startups. The research adopts a mixed method approach, including surveys conducted with digital startups that have implemented gamification strategies, alongside detailed case studies to explore its practical applications. The results reveal that startups utilizing gamification experience a marked improvement in user interaction and retention, which in turn positively impacts their overall business growth. Enhanced customer loyalty and increased revenue generation are among the key benefits identified. Furthermore, the study highlights the potential for startups to leverage personalized gamification approaches to further optimize user experiences and achieve sustainable growth. These findings suggest that gamification is not only a valuable tool for engaging users but also a strategic asset for achieving long-term success in the competitive digital market. Future research should explore how industry specific gamification techniques can be applied more effectively across different sectors.
IPFS Based Secure and Decentralized Web Architecture A Systematic Review Dhimas Tribuana; Apriani Sijabat; Titih Nursugiharti; Rizky Charles Wijaya
APTISI Transactions on Management (ATM) Vol 10 No 1 (2026): ATM (APTISI Transactions on Management: January)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/4z339025

Abstract

The rapid development of digital technology has driven a transition from Web 2.0 to Web 3.0, where decentralization, user autonomy, and data security have become fundamental priorities. This transition introduces critical challenges in distributed systems, peer-to-peer networking, and security engineering, particularly concerning fault tolerance, data integrity, and resilience against centralized failures. Traditional centralized web architectures often suffer from single points of failure, making them vulnerable to cyberattacks and censorship. This study investigates the InterPlanetary File System (IPFS) as a content-addressed, peer-to-peer distributed storage architecture that enhances decentralized web infrastructures by enabling immutable data validation, node redundancy, and improved resistance to system-level attacks. This study adopts a Systematic Literature Review (SLR) approach to examine the application of IPFS in developing secure and decentralized websites within the Web 3.0 ecosystem. Following PRISMA-guided procedures, recent peer-reviewed studies are systematically analyzed to identify architectural patterns, security mechanisms, and system-level challenges associated with decentralized web hosting. The findings are synthesized to assess the implications of IPFS for data integrity, system resilience, and fault tolerance in distributed environments. These results lead to the conclusion that integrating IPFS into website development represents a strategic step toward creating a more transparent, resilient, and decentralized web ecosystem aligned with the core principles of Web 3.0.
Technology Based Creative Writing for Edupreneurship in Higher Education Dessy Wardiah; Hetilaniar Hetilaniar; Aswadi Jaya; Rizky Charles Wijaya
Aptisi Transactions On Technopreneurship (ATT) Vol 8 No 3 (2026): November
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v8i3.1046

Abstract

Higher education institutions are required to equip students with creative, innovative, digital, and entrepreneurial competencies to respond effectively to the challenges of the digital economy. The study is theoretically grounded in the Technological Pedagogical Content Knowledge (TPACK) framework, experiential learning theory, and edupreneurship theory to explain the integration of technology, pedagogy, and entrepreneurial value creation in product-oriented learning. This study aims to investigate how Technology-Based Creative Writing learning empowers edupreneurship through the development of short story books as learning products. A qualitative descriptive design was employed at Universitas PGRI Palembang. Data were collected through classroom observations, semi-structured interviews, document analysis of students’ perspectives and experiences, and reflective learning artifacts. The collected data were analyzed through systematic qualitative procedures to ensure rigorous interpretation and credibility of the findings. The findings reveal that integrating digital platforms and collaborative writing tools enhances students’ creativity, engagement, digital literacy, and entrepreneurial awareness. Students transformed creative ideas into value-oriented educational products, particularly short story books, demonstrating originality, innovation, and opportunity recognition. Furthermore, the learning process fostered edupreneurial values, including creativity, collaboration, independence, adaptability, and sustainability. Technology-based creative writing learning is an effective edupreneurial strategy integrating creative pedagogy, digital technology, and entrepreneurship in higher education. The findings contribute to innovative and sustainable learning models that strengthen entrepreneurial readiness, product-based learning, and twenty-first-century competencies while providing practical implications for technology-enhanced entrepreneurial education.