Thusy Tiara Saraswati
Universitas Negeri Surabaya

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Organizational Development MSME in Facing Organizational Change at UD. Surya Onix Thusy Tiara Saraswati; Novita Aprilia
International Journal of Economics, Science, and Education Vol. 2 No. 6 (2025): International Journal of Economics, Science, and Education (IJESE)
Publisher : CV Pena Jaya Pers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65254/ijese.v2i6.52

Abstract

Purpose: This study aims to analyze the application of organizational development in an SME context to respond to continuous organizational change at UD. Surya Onix. Design/methodology/approach: A qualitative case study was employed using interviews, observations, and document analysis to explore organizational development practices and human resource dynamics. Findings: The findings indicate that organizational change is driven by human resource behavior and environmental uncertainty, while organizational development functions as an adaptive, behavior-centered mechanism through process consultation, sensitivity training, and employee development. Research limitations/implications: This study is limited to a single SME case, restricting generalizability to other sectors or organizational contexts. Practical implications: he results provide practical insights for SME owners to manage change through people-centered and flexible organizational development practices. Originality/value: This study contributes by illustrating how organizational development theory is applied informally in resource-constrained SMEs.