Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Journal of Information Systems and Informatics

Web Information System for E-Sport Arena Community with OWASP-Based Cybersecurity Using XP Method Aufan, Afgha; Purwadi, Purwadi; Pritama, Argiyan Dwi
Journal of Information System and Informatics Vol 7 No 4 (2025): December
Publisher : Asosiasi Doktor Sistem Informasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63158/journalisi.v7i4.1344

Abstract

The rapid development of the e-sports ecosystem in Purwokerto has encouraged the emergence of digital communities such as the Esport Arena Community. However, the management of member data, event information, and merchandise transactions is still carried out manually through social media, resulting in inefficiency and limited-service reliability. This study aims to develop a web-based information system that integrates member management, jersey evolution documentation, and secure online merchandise transactions. The system was developed using the Extreme Programming (XP) method, which supports iterative development and continuous refinement. Security measures were implemented based on OWASP Top 10 recommendations, including prepared statements, input validation, CSRF protection, and Role-Based Access Control (RBAC). System evaluation using the System Usability Scale (SUS) produced a score of 88, categorized as Excellent, indicating high user satisfaction and strong usability performance. The results demonstrate that the system operates securely, reliably, and effectively improves operational efficiency for the Esport Arena Community.
AIDA-Based Analysis of TikTok Live Marketing at Bin Dawood Boutique Purwokerto Maharani, Revalyna Octavia; Pritama, Argiyan Dwi; Oktaviana, Luzi Dwi
Journal of Information System and Informatics Vol 7 No 4 (2025): December
Publisher : Asosiasi Doktor Sistem Informasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63158/journalisi.v7i4.1339

Abstract

This study aims to analyze the TikTok Live strategy implemented by Bin Dawood Butik Purwokerto using the AIDA model as an analytical framework. This research employed a descriptive qualitative design, through observations of 10 TikTok Live sessions, in-depth interviews with a marketing administrator and a live host, and documentation. Data were analyzed through reduction, presentation, and conclusion drawing based on the AIDA framework, with triangulation applied to ensure validity. Bin Dawood Boutique’s TikTok Live strategy effectively implements the AIDA model. The attention stage is built through persuasive greetings, engaging visuals, and broadcast scheduling that aligns with audience activity patterns. The interest stage is strengthened through the use of TikTok’s interactive features and the delivery of clear, responsive product information. The desire stage develops through host transparency, emphasizing product benefits, and strategic urgency. The action stage is driven by the use of clear CTAs and seasonal factors, such as the Eid al-Fitr period and payday, which encourage consumers to make transactions. Cumulative TikTok sales reached more than 26,900 products, confirming TikTok Live’s significant contribution to overall sales performance. This study provides an empirical overview of how a local fashion business operationalizes each stage of the AIDA model on TikTok Live. As a limitation, the study focuses on a single case and relies on qualitative data, which may constrain generalization.