Nurul Izzah Maulidiyah
Universitas Islam Negeri Sumatera Utara

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PROBLEMATIKA AKAD JUAL BELI PADA FITUR LIVE SHOPPING DENGAN SISTEM FLASH SALE Ridha Khairani; Nurul Izzah Maulidiyah; Ade Irma Manurung; Ali Imran Sinaga
IJTIMAIYAH Jurnal Ilmu Sosial dan Budaya Vol 10, No 1 (2026)
Publisher : Prodi Tadris Ilmu Pengetahuan Sosial FITK UIN Sumatera Utara Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30821/ijtimaiyah.v10i1.30566

Abstract

Abstact: Indonesian positive law. This study analyzes the validity of sales contracts in live shopping flash sales, focusing on defects in consent, gharar, and consumer protection. Using normative legal research with conceptual and statutory approaches, the study finds that system vulnerabilities, phantom flash sales, stock manipulation, and time pressure may violate valid contract principles. From an Islamic law perspective, these practices may contain tadlis, najasy, and gharar. From Indonesian positive law, they may violate consumers’ rights to clear, correct, and honest information. Therefore, stronger regulation and platform accountability are needed to ensure transparency and consumer protection in digital transactions.