Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Pendas : Jurnah Ilmiah Pendidikan Dasar
Kenzie Muhammad Azri
Unknown Affiliation
Other

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
PENGELOLAAN INFORMASI PUBLIK MELALUI DIGITAL COMMUNICATION DAN MEDIA RELATIONS DI PT JASAMARGA JALANLAYANG CIKAMPEK Kenzie Muhammad Azri; Ramdani, Guruh
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 02 (2026): Volume 11 No. 2, Juni 2026 Release
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i02.54707

Abstract

This study analyzes public information management through digital communication and media relations at PT Jasamarga Jalanlayang Cikampek using a qualitative case study approach with participatory observation and interviews. The findings are analyzed through The Circular Model of SoMe (Share, Optimize, Manage, Engage), showing that information management is conducted through a structured process, including information gathering, press release preparation, distribution to mass media, and publication on social media. The integration of media relations and digital communication enhances effectiveness, with mass media strengthening credibility and social media enabling interactive communication. Media monitoring serves as an evaluation tool to measure dissemination effectiveness. However, challenges remain in maintaining message consistency and balancing speed with accuracy, requiring strong coordination across communication functions.
Co-Authors Ramdani, Guruh