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All Journal International Journal of Applied Business and International Management
Dianti Moelya
Universitas Islam Bandung
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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An Integrated Multi-Aspect Feasibility Model for Healthcare Clinic Development: Evidence from Dental Clinic Investment in Indonesia Dianti Moelya; Tasya Aspiranti; Rachmat Suyanto
International Journal of Applied Business and International Management Vol 11, No 2 (2026): August 2026
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v11i2.4561

Abstract

Healthcare clinic development requires investment decisions that consider both financial and non-financial factors. This study develops and applies an integrated multi-aspect feasibility model to evaluate a proposed dental clinic investment in Bandung, Indonesia. A descriptive mixed-method approach was employed using primary data from interviews and observations and secondary data from official sources. Feasibility was assessed using an AHP-based weighted scoring approach within a Multi-Criteria Decision-Making (MCDM) framework, incorporating marketing, operational, human resource (HR), legal, environmental, and financial dimensions. The results indicate that all aspects are feasible to highly feasible, with scores of 4.4 (marketing), 4.2 (operational), 4.0 (HR), 4.2 (legal), 4.4 (environmental), and 4.5 (financial), resulting in an overall feasibility score of 4.29. Financial analysis further confirms project viability, with positive Net Present Value (NPV) across all scenarios, an Internal Rate of Return (IRR) of 14%–21%, exceeding the 9.9% cost of capital, and a Payback Period (PP) of four years. These findings demonstrate that the proposed integrated multi-aspect feasibility model provides a comprehensive and systematic framework for healthcare investment decision-making by integrating financial and non-financial considerations to support more informed and sustainable healthcare facility development. 
Co-Authors Rachmat Suyanto Tasya Aspiranti