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samsul hadi
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Pemberdayaan Masyarakat Desa Montong Ajan melalui Pengelolaan Wisata Air Terjun Rumpang Rumeneng dan Pengembangan Produk Ekonomi Kreatif Berbasis Potensi Lokal samsul hadi
Jurnal Pengabdian dan Pemberdayaan Banyuwangi (Jurnal Abdiwangi) Vol 3 No 2 (2026): Jurnal Abdiwangi
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Politeknik Negeri Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57203/abdiwangi.v3i2.2026.%p

Abstract

This community service activity was carried out in Montong Ajan Village, Praya Barat Daya Subdistrict, Central Lombok Regency, with the aim of increasing the capacity of the community in managing the Rumpang Rumeneng Waterfall natural tourism site and developing creative economy products based on local potential. The method used was the Participatory Action Approach through the stages of training, mentoring, and participatory evaluation. The training focused on improving destination management skills, hospitality principles, and the development of local products such as bamboo crafts and culinary products unique to the village. Mentoring was carried out through regular field visits to help the community apply the skills they had acquired, strengthen the Pokdarwis institution, and foster collective awareness of the importance of sustainable tourism management. The results of the activities show an increase in the community's capacity in tourism management, the formation of new creative business groups, and increased social and economic participation of the village community. This program has succeeded in strengthening the synergy between the tourism and creative economy sectors as an effort to empower the community based on local potential. This activity is expected to become a model for the development of competitive and sustainable tourism villages in the Central Lombok region.
PEMBERDAYAAN EKONOMI KREATIF MASYARAKAT MELALUI PENGELOLAAN WISATA AIR TERJUN RUMPANG RUMENENG DI DESA MONTONG AJAN LOMBOK TENGAH Samsul Hadi; Ahmad Tahajudin; Dion Anjasmara; Murianto Murianto; Ander Sriwi
Jurnal Ilmiah Hospitality Vol 14 No 2 (2025): Desember 2025
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jih.v14i2.4021

Abstract

Air Terjun Rumpang Rumeneng di Desa Montong Ajan, Lombok Tengah, memiliki potensi besar sebagai destinasi wisata alam sekaligus penggerak ekonomi kreatif masyarakat. Keindahan alam, aksesibilitas yang baik, dan kekayaan budaya menjadi modal strategis untuk pengembangan desa wisata berkelanjutan. Namun, rendahnya kapasitas masyarakat dalam manajemen destinasi, kewirausahaan, dan kelembagaan pengelola menyebabkan potensi tersebut belum termanfaatkan secara optimal. Penelitian ini bertujuan merancang model pemberdayaan masyarakat melalui tiga pendekatan utama: pelatihan manajemen destinasi wisata, pelatihan ekonomi kreatif dan kewirausahaan, serta penguatan kelembagaan pengelola wisata. Metode yang digunakan adalah deskriptif kualitatif dengan pendekatan partisipatif, melibatkan masyarakat dalam observasi, wawancara, dan pendampingan. Hasil menunjukkan adanya peningkatan kapasitas masyarakat, terbentuknya tujuh UMKM baru, serta peningkatan pendapatan sebesar 20–35%. Selain itu, partisipasi masyarakat dalam pengelolaan dan kebersihan wisata meningkat hingga 65%. Penelitian ini menegaskan bahwa integrasi ekonomi kreatif dengan pariwisata berbasis masyarakat mampu meningkatkan kesejahteraan lokal, memperkuat identitas budaya, dan mendukung pariwisata berkelanjutan.
Co-Authors Ahmad Tahajudin Ander Sriwi Dion Anjasmara Murianto Murianto