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Peningkatan Kapasitas Kewirausahaan Hijau untuk Mendorong BUMDes Berkelanjutan Ira Geraldina; Ake Wihadanto; Fikri Hizryan; Deane Rahmamita
I-Com: Indonesian Community Journal Vol 6 No 3 (2026): I-Com: Indonesian Community Journal (September 2026)
Publisher : Fakultas Sains Dan Teknologi, Universitas Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70609/i-com.v6i3.10633

Abstract

Badan Usaha Milik Desa (BUMDes) memiliki peran strategis dalam mendorong pengembangan ekonomi lokal berkelanjutan, namun kapasitas pengelolaan usaha hijau di tingkat desa masih perlu diperkuat. Kegiatan Pengabdian kepada Masyarakat (PkM) ini bertujuan meningkatkan pemahaman dan keterampilan masyarakat Desa Sukasenang, Kabupaten Garut, dalam merancang usaha berbasis kewirausahaan hijau melalui pendekatan Business Model Canvas (BMC) Berkelanjutan. Kegiatan dilaksanakan dengan pendekatan partisipatif melalui pelatihan daring dan luring yang melibatkan 30 peserta pada masing-masing sesi, terdiri atas unsur pemerintah desa, pengelola BUMDes, pelaku usaha lokal, dan masyarakat. Hasil kegiatan menunjukkan bahwa peserta mampu memahami konsep kewirausahaan hijau (greenpreneurship), mengidentifikasi potensi usaha lokal, serta menyusun rancangan awal model bisnis yang memasukkan aspek keberlanjutan, seperti pemilihan bahan, kemasan ramah lingkungan, dan pengelolaan limbah. Kegiatan ini menunjukkan bahwa pelatihan berbasis BMC Berkelanjutan dapat menjadi strategi awal untuk memperkuat kapasitas BUMDes dan pelaku usaha desa dalam mengembangkan ekonomi lokal hijau.
Capability priorities versus strategic priorities in social entrepreneurial orientation: an expert-based AHP study of sustainable MSMEs Yanuar Trisnowati; Sabna Ainazah Fatikhah; Deane Rahmamita
JRTI (Jurnal Riset Tindakan Indonesia) Vol. 11 No. 2 (2026): JRTI (Jurnal Riset Tindakan Indonesia)
Publisher : IICET (Indonesian Institute for Counseling, Education and Therapy)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/30037028000

Abstract

This study examines which strategic interventions MSMEs should prioritize to enhance sustainable performance by eliciting and aggregating expert judgments on Social Entrepreneurial Orientation (SEO) and alternative development strategies. A quantitative expert-judgment approach using the Analytic Hierarchy Process (AHP) was conducted over six months with 11 experts representing government, MSME practitioners, and MSME community administrators. Experts were selected using [sampling strategy] based on [expert selection criteria], and the sample size was justified by [sample size rationale]. Pairwise comparisons were aggregated using the geometric mean, and priority weights were calculated using the principal eigenvector method. Judgment consistency was assessed using the Consistency Ratio (CR), with a threshold of CR ≤ 0.10; [inconsistent matrices were revised or excluded according to the study protocol]. The results indicate that social innovativeness receives the highest weight among the SEO dimensions, followed by social risk-taking, social proactiveness, and socialness. At the strategic level, the global synthesis identifies proactive marketing and digital market expansion as the highest-ranked alternative, followed by business adaptation and risk management (0.2158), and [third-ranked alternative and its global weight]. These findings suggest that MSME development initiatives should connect social innovation with digital market activation and disciplined risk management. Government support can focus on capability development, while stakeholder networks can strengthen market intelligence and collaboration.