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All Journal Productivity
Aneke Punuindoong
Business Adminstration Study Program

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Pengaruh Harga Terhadap Keputusan Pembelian Beras Di Pasar Baru Langowan Virginia Suwuh; Lucky F Tamengkel; Aneke Punuindoong
Productivity Vol 5 No 3 (2024): September 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i3.54692

Abstract

Price is a monetary unit or other measure (including goods and services) that is exchanged in order to obtain ownership or use rights for a good or service. According to Buchari Alma (2016: 96) suggests that purchasing decisions are consumer decisions that are influenced by financial economics, technology, politics, culture, products, prices, locations, promotions, physical evidence, people, process.
Co-Authors Lucky F Tamengkel Virginia Suwuh