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All Journal Productivity
Joula J Rogahang
Universitas Sam Ratulangi

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Pengaruh Product Quality Dan Service Quality Terhadap Brand Image Pt Elnusa Petrofin (Depot Lpg Amurang) Dominika Ruus; Joula J Rogahang; Danny D. S. Mukuan
Productivity Vol 5 No 2 (2024): Juni 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i2.54800

Abstract

Customer satisfaction is a person's feeling of happiness or disappointment that arises from comparing the product's perceived performance or results against their expectations. The aim of this research is to analyze the influence of product quality and service quality on brand image of PT Elnusa Petrofin. The population of this research is the customers of PT Elnusa Petrofin. Using nonprobability sampling techniques, the sample of this research consists of 50 respondends. To analyze the impact of both product quality and service quality on brand image, this research uses multiple linear regression. The results of this study show that product quality and service quality have positive impact on brand image.
Pengaruh Knowledge Sharing dan Pelatihan Kerja Terhadap Kinerja Karyawan PT. PLN (Persero) UP2B Sistem Minahasa Ervika Priscila Angelina Sayouw; Joula J Rogahang; Sandra I. Asaloei
Productivity Vol 5 No 2 (2024): Juni 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i2.55499

Abstract

The aim of this research is to determine the influence of Knowledge Sharing on the Performance of Employees of PT. PLN (Persero) UP2B Sistem Minahasa, determine the influence of Work Training on the Performance of Employees of PT. PLN (Persero) UP2B Sistem Minahasa and to determine the influence of Knowledge Sharing and Work Training on the Performance of  PT. PLN (Persero) UP2B Sistem Minahasa. The type of research used is quantitative research with correlation analysis techniques, regression data analysis, instrument testing, and classical assumption testing. The sampling technique in this research was saturated sampling with a total sample size of 54 employees of PT. PLN (Persero) UP2B Sistem Minahasa. The results of the research show that Knowledge Sharing has a significant effect on the performance of employees of PT. PLN (Persero) UP2B Sistem Minahasa, Work Training has a significant effect on the Performance of PT. PLN (Persero) UP2B Sistem Minahasa and simultaneously Knowledge Sharing and Work Training have a significant effect on the Performance of Employees of PT. PLN (Persero) UP2B Sistem Minahasa.
Co-Authors Danny D. S. Mukuan Dominika Ruus Ervika Priscila Angelina Sayouw Sandra I. Asaloei