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All Journal Proceeding Seminar Nasional Riset Terapan Administrasi Bisnis dan Mice (SNRT)
Adinda Tiara Maulidina
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Analisis Faktor-Faktor yang Mempengaruhi Penggunaan Aplikasi Investasi Digital dengan Pendekatan Model Delone & Mclean: Studi Kasus pada Pengguna Aplikasi Bibit di Kota Depok Adinda Tiara Maulidina; Riskon Ginting; Titik Purwinarti
Seminar Nasional Riset Terapan Vol. 12 No. 01 (2023): SNRT XII TAHUN 2023
Publisher : Administrasi Niaga Politeknik Negeri Jakarta

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Abstract

Investment plays a crucial role in the context of the economy and business. Advancements in financial technology have led to the emergence of various investment applications that facilitate public participation in investments. In Indonesia, the Bibit application has become one of the most popular ones. However, there is still a portion of the population reluctant to invest for various reasons, including a lack of motivation, the perception that investing is complex, and other factors. The Bibit application has provided quality services for those who wish to embark on their investment journey. This research aims to examine the influence of three factors: information quality, system quality, and service quality on the usage of the Bibit application. The research sample comprises 100 respondents from Depok City, and data were collected through questionnaires. Data analysis was conducted using SPSS software version 26. The results of this research indicate a significant partial influence of information quality and service quality on the usage of the Bibit application. Collectively, information quality, system quality, and service quality significantly influence the usage of the Bibit application. However, system quality does not have a significant influence on the usage of the Bibit application. Keyword: Delone & Mclean Model, Information Quality, Service Quality, Usage, System Quality.
Co-Authors Riskon Ginting Titik Purwinarti