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All Journal Jurnal Ilmiah Raflesia Akuntansi
Andayani
STIE Nusantara Sangatta
Economics, Econometrics & Finance

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Pengaruh Literasi Keuangan, Pengetahuan Investasi, Persepsi Risiko, dan Efikasi Keuangan terhadap Minat Berinvestasi pada Generasi Z dan Milenial di Kecamatan Sangatta Utara Andayani; Nuuridha Matiin; Efendi Rahmanto; Andi Mursalin
Jurnal Ilmiah Raflesia Akuntansi Vol 12 No 2 (2026): Jurnal Ilmiah Raflesia Akuntansi
Publisher : Politeknik Raflesia Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53494/jira.v12i2.1400

Abstract

This study aims to analyze the influence of financial literacy, investment knowledge, risk perception, and financial efficacy on the investment interest of Generation Z and Millennials in North Sangatta District. The research method used is a quantitative approach with data collection through structured questionnaires using a 5-point Likert scale. The research results show that financial literacy, investment knowledge, and financial efficacy have a positive and significant effect on investment interest. Meanwhile, risk perception has a negative and significant effect on investment interest. These findings indicate that internal psychological factors and technical understanding are the main drivers for the younger generation in North Sangatta to participate in the capital market
Co-Authors Andi Mursalin Efendi Rahmanto Nuuridha Matiin