Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal International Journal of Management, Entrepreneurship, Social Science and Humanities (IJMESH)
Naufal Fakhri Nugraha
Universitas Padjadjaran; Universitas Padjadjaran Hospital
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
The Association Between e-WOM Dimensions and Patient Loyalty Irfan Fadillah Ramadhan; Naufal Fakhri Nugraha; Ratih Tresnati; Rachmat Suyanto
International Journal of Management, Entrepreneurship, Social Science and Humanities Vol. 10 No. 1 (2026): July - December Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijmesh.v10i1.4439

Abstract

Hospitals are health service institutions that provide comprehensive medical services including inpatient, outpatient, and emergency care. In the era of digital communication, electronic word of mouth has become an important factor influencing patients’ perceptions and loyalty toward health services. This study aims to examine the influence of electronic word of mouth dimensions—Concern for Others, Expressing Positive Feelings, and Helping the Company—on patient loyalty at Muhammadiyah Bandung Hospital. This research employed a quantitative approach using a cross-sectional design. Data were collected through questionnaires distributed to outpatients at the internal medicine polyclinic. The data were analyzed using descriptive analysis and multiple linear regression. The results indicate that Concern for Others (mean = 3.52), Expressing Positive Feelings (mean = 3.48), Helping the Company (mean = 3.55), and Patient Loyalty (mean = 3.40) are all categorized as high.
Co-Authors Irfan Fadillah Ramadhan Rachmat Suyanto Ratih Tresnati