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All Journal Asian Journal of Management Analytics SEIKAT: Jurnal Ilmu Sosial, Politik dan Hukum
Gina Tamara Br. Naibaho
Universitas Sumatera Utara
Arts Decision Sciences, Operations Research & Management Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Thousand Cave Ecotourism Development Strategy in Banuarea Village, Pakkat District, Humbang Hasundutan Regency: Approach 4a (Attractions, Amenities, Accessibility, Ancillary) and Community Participation Gina Tamara Br. Naibaho; Arif Nasution; Lina Sudarwati
Asian Journal of Management Analytics Vol. 5 No. 4 (2026): October 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v5i4.17303

Abstract

This study aims to analyze the condition and feasibility level of the Attractions, Amenities, and Accessibility components based on ODTWA guidelines, analyze Ancilary conditions, identify the level of community participation based on Sherry R. Arnstein's Ladder of Citizen Participation theory, and formulate a development strategy for the Thousand Goa Ecotourism. This study uses a qualitative approach with a descriptive method. Data was obtained through observation, interviews, documentation, and SWOT assessment sheets as supporting data for SWOT analysis. Data analysis was carried out using ODTWA guidelines to assess potential attraction, amenities, and accessibility, Arnstein's participation theory to analyze the level of community involvement, and SWOT analysis through IFAS and EFAS matrices to formulate development strategies.  The results of the study show that the Thousand Goa Ecotourism has a viable potential to be developed, with the Attractions component as the main advantage supported by the uniqueness and naturalness of tourist resources.
Strategy for Developing Seribu Goa Ecotourism in Banuarea Village: A 4A Assessment and Community Participation Gina Tamara Br. Naibaho; M. Arif Nasution; Lina Sudarwati
SEIKAT: Jurnal Ilmu Sosial, Politik dan Hukum Vol. 5 No. 5 (2026): SEIKAT: Jurnal Ilmu Sosial, Politik dan Hukum
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi 45 Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Seribu Goa Ecotourism in Banuarea Village, Humbang Hasundutan Regency, is a karst destination whose development is held back by access, facilities, institutions, and limited community decision power. This study assesses the feasibility of attractions, amenities, and accessibility, describes ancillary services, identifies the level of community participation on Arnstein’s ladder, and formulates a development strategy. A descriptive qualitative design used observation, interviews with 10 informants, documentation, and SWOT assessment sheets completed by 20 participants. The ADO-ODTWA guideline gives an overall feasibility index of 73.48%: attractions 80.56%, amenities 70.00%, and accessibility 62.50%, the only component not yet feasible. Ancillary services have an institutional base but lack capacity, funding, and partnerships. Participation reaches the partnership rung, while strategic authority stays with government. The SWOT position (-0.22; 0.03) falls in quadrant II, which favours a weakness-opportunity strategy: better access, amenities, digital promotion, an area map, Pokdarwis capacity, and wider partnerships. The strategy aims at quality and conservation, not visitor growth.
Co-Authors Arif Nasution M. Arif Nasution Sudarwati, Lina