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All Journal Innovative Business Management Journal
Vina Marselina
Universitas Perjuangan Tasikmalaya
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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This study aims to examine the influence of communication and organizational culture on employee performance at PT. Via Motif Tasikmalaya Vina Marselina; Rita Tri Yusnita; Dudu Risana
Innovative Business Management Journal Vol. 3 No. 1 (2026): Oktober
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/ibm.v3i1.991

Abstract

The research employed a quantitative method with a survey approach involving 100 respondents selected using a saturated sampling technique. The data used consisted of primary and secondary data, while the analysis was carried out using multiple linear regression through SPSS version 25. The F-test results indicate that communication and organizational culture simultaneously have a significant effect on employee performance. Furthermore, the t-test results show that communication partially has a significant effect on employee performance. Organizational culture also partially demonstrates a significant influence on the performance of employees at PT Via Motif Tasikmalaya. Thus, both independent variables play an essential role in improving employee performance within the company.
Co-Authors Dudu Risana Rita Tri Yusnita