Sianipar, Christin Natalia
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Analisis Pelaksanaan Penilaian Kinerja Karyawan Pada PT Deco 100 Supermarket Indrapura Sianipar, Christin Natalia; Nursaimatussaddiya, Nursaimatussaddiya; Suhadinda, Deby
Economic Development Progress Vol. 2 No. 2 (2023): Economic Development Progress Edisi Desember 2023
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/edp.v2i2.92

Abstract

This study aims to analyze the implementation of employee performance appraisal at PT. Deco 100 supermarket Indrapura. The type and approach of the research is field research with a qualitative approach. Data collection techniques were obtained through observation, interviews and documentation. Based on the research and discussion, it can be concluded that the application of assessment to improve the performance of the employees of Deco 100 supermarket Indrapura has been done well. This is to encourage companies to prepare good quality and competent employees. The impact of employee performance appraisal is positive and negative. The positive impact is an increase in better work motivation, an evaluation according to the work standards that have been carried out, there is also feedback on past performance in the form of bonuses. Meanwhile, the negative impact is the imposition of a warning letter, not getting a reward and being able to stop working when making a fatal mistake
Pemanfaatan Digital Marketing Pada UMKM Dalam Meningkatkan Penjualan pada Kelurahan Tebing Tinggi Kecamatan Padang Hilir Kota Tebing Tinggi Syafrizal, Rodi; Nursaimatussaddiya, Nursaimatussaddiya; Sianipar, Christin Natalia; Sarwoto, Sarwoto
Community Service Progress Vol. 3 No. 1 (2024): Community Services Progress Edisi Juni 2024
Publisher : STIE Bina Karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/csp.v3i1.173

Abstract

This community service activity emphasizes increasing MSME sales through the use of digital marketing, especially for tofu entrepreneurs.  The aim of this activity is marketing training using Digital Marketing by providing skills that can increase family income thereby increasing welfare. The aim of this Community Service Activity is to develop MSMEs (Micro, Small and Medium Enterprises) and creative industries in the Tebing Tinggi sub-district community. Especially for jangek cracker products through Digital Marketing training.