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The Effect of Location, Promotion, and Price Perception on Clothing Purchase Decisions (Case Study of My Subscriber Store) Bengkulu City Selvi Andika; Yulius Wahyu Setiadi
Journal of Indonesian Management Vol. 1 No. 4 (2021): December
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v1i4.286

Abstract

This study aims to analyze the effect of location, promotion, perceived price on purchasing decisions. This study uses purposive sampling. The sample in this study amounted to 50 respondents. The research method used is quantitative methods. The data collection instrument used a questionnaire. The independent variable is the purchasing decision variable and the dependent variable is location, promotion, and price perception at my favorite clothing store. In this study, the authors used data collection methods by means of observation, interviews and distributing questionnaires or questionnaires. The data that has been collected is processed using test instruments, analysis of respondents' responses, calcic assumption test, multiple linear regression analysis, coefficient of determination (R2) and hypothesis testing. The results showed that the variables of location, promotion, and price perception had a significant effect on the decision to buy clothes in a regular shop in the city of Bengkulu. The results of the t test for the location variable (X1) show the value of t_hit> t_ (α / 2) (3.371> 1.97882) and (sig α = 0.001 <0.050), the promotion variable (X2) shows the value of t_hit> t_ (α / 2 ) (6.352> 1.97882) and (sig α = 0.000 <0.050), the price perception variable (X3) shows the value of t_hit> t_ (α / 2) (3.371> 1.97882) and (sig α = 0.001 <0.050) . The results of the F test, the significant value of F, which is 0.000 less than 0.050 and Fcount is greater than Ftable, the value of Fcount> Ftable, namely (31.736> 1.65685) and (sig α = 0.000 <0.050). From the results of data processing, it can be concluded that all variables of location, promotion, and price perception simultaneously have a significant effect on the dependent variable, namely the purchase decision. Apart from that, from the results of the linear regression test, the equation for the regression is as follows: Y = 1.648 + 0.394 X1 + 0.266 X2 + 0.287X3.
The Effect of Tourist Satisfaction and Location on Decisions to Visit Tourist Attractions Wisata Wahana Surya Bengkulu Afdhol Berkah Helandu; Yulius Wahyu Setiadi
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 4 No. 3 (2023): Juli
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v4i3.1345

Abstract

The purpose of this study was to determine the effect of tourist satisfaction and location on the decision to visit Wahana Surya Bengkulu Tourism. This research is a type of quantitative research. Data collection techniques are interviews, observation, literature study and questionnaires. Data analysis techniques using descriptive analysis, multiple regression analysis, coefficient of determination (R2) and hypothesis testing. The results of the study are: Tourist satisfaction (X1) influences the decision to visit (Y) Wisata Wahana Surya Bengkulu with a tsig value of 0.000 thus Ho is rejected and Ha is accepted, which means that the variable X1 influences the decision to visit consumers (Y). Location (X2) influences the decision to visit (Y) Wisata Wahana Surya Bengkulu with a tsig value of 0.001, thus Ho is rejected and Ha is accepted, which means that the variable X2 influences the decision to visit (Y). Tourist satisfaction and location together influence the decision to visit with a Fsig value <α where the Fsig is 0.000.
The Effect Of Skills, Work Experience, Andwork Commitment On Performance Employees of PT. Mitsubishi Bengkulu City Branch (Dealer Employee Case Study) Raja Lutfi Abdillah; Yulius Wahyu Setiadi
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 4 No. 3 (2023): Juli
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v4i3.1357

Abstract

This study aims to determine the Effect of Skills, Work Experience, and Work Commitment on Employee Performance at PT. Mitsubishi Bengkulu City Branch. This type of research uses quantitative methods, the object of this research is employees of PT. Mitsubishi Bengkulu City Branch with the sampling method, namely the total sampling technique. The number of respondents in this study were 50 people. In this study the authors used data collection methods by means of observation, interviews and distributing questionnaires or questionnaires. By using data analysis techniques using Instrument Tests namely Validity Tests and Reliability Tests, Classical Assumption Tests namely Multicollinearity Tests, Normality Tests. and Heteroscedasticity Test, Multiple Linear Regression Analysis Test, Coefficient of Determination (R2), and Hypothesis Test, namely t test and f test. The results of this study can be concluded that partially and simultaneously work skills have no significant effect on employee performance at PT. Mitsubishi Bengkulu City Branch, partially and simultaneously Work Experience has a significant effect on Employee Performance at PT. Mitsubishi Bengkulu City Branch, and Work Commitment has a significant effect partially simultaneously on Employee Performance at PT. .Mitsubishi Bengkulu City Branch.
Pendidikan dan Pelatihan Perhitungan Zakat Bagi Ibu-ibu BMKT Masjid Al-Mujahidin Desa Giri Mulya Bengkulu Utara Mukadar, Amir; Marini, Marini; Setiadi, Yulius Wahyu; Setiorini, Hesti
Jurnal Penyuluhan dan Pemberdayaan Masyarakat Vol. 3 No. 1 (2024): Jurnal Penyuluhan dan Pemberdayaan Masyarakat
Publisher : CV. Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59066/jppm.v3i1.2359

Abstract

Pelatihan perhitungan zakat dalam meningkatkan pengetahuan dalam perhitungan zakat pada Majelis Taklim masjid Al-Mujahidin Bengkulu Utara, karena pelatihan seperti ini sangat jarang diberikan oleh dosen atau mahasiswa. Kegiatan ini dilaksanakan dengan menggunakan pendekatan pemberian pemahaman/pelatihan dan pendampingan dalam praktik dengan harapan meningkatkan pengetahuan serta pemahaman tentang perhitungan zakat yang sesuai anjuran syara’. Kepada pengurus dan anggota Majelis Taklim masjid Al-Mujahidin Bengkulu Utara. Pada kegiatan ini sebagai aplikasi dari pelatihan dipraktekan secara langsung kepada peserta pada beberapa pertemuan. Ketercapaian tujuan pendampingan pelatihan perhitungan zakat ini secara umum sudah baik, hal ini terlihat dari apa yang mereka utarakan bahwa disaat pelatihan bahwa sedikit banyak mereka sudah memahami tentang perhitungan zakat yang sesuai anjuran Syara’.