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All Journal Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Journal of Culture Accounting and Auditing
Sholichah, Mu'minatus
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Religion Arts Humanities Economics, Econometrics & Finance Social Sciences

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The Importance of Product Quality, Price Perception and Service Quality in Achieving Customer Satisfaction Prasetyo, Bayu; Sholichah, Mu'minatus; Adil, Malikul; Soelistya, Djoko; Rosyihuddin, Muhammad
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 5, No 1 (2022): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i1.4252

Abstract

The development of science and technology in an all-digital era and globalization as it is today, especially in the field of telecommunications, information and media where these conditions put demands on companies to create more creative solutions and innovations to provide fulfillment to the people of the Indonesian state and it does not apart from marketing management and marketing concept is all activities in telecommunications companies that are motivated by all company activities to plan marketing to meet customer satisfaction which is the company's goal. All activities with the marketing concept will determine how later the management of the marketing management aspect will ultimately have an impact on customer satisfaction.The purpose of this study is to analyze and find solutions to why customer satisfaction occurs in communication companies, even though attention is given to products, prices and services that have been provided. The following research uses a quantitative approach that has a population of customers and users of new products of telecommunications companies with a sample of 100 respondents, while the data analysis model uses the SPSS program with the results that (1) Product Quality affects Customer Satisfaction; (2) Price Perception has an influence on Customer Satisfaction.; (3) Service Quality has an influence on Customer Satisfaction. (4) Together Product Quality, Price Perception, Service Quality, have a positive and significant influence on Customer Satisfaction,
Pengaruh Persepsi Pelaku Usaha Mikro Kecil Menengah Tentang Akuntansi, Pengetahuan Akuntansi, Dan Skala Usaha Terhadap Penggunaaan Informasi Akuntansi Di Kabupaten Gresik Maghfiroh, Nur Lailatul; Sholichah, Mu'minatus; Umaimah, Umaimah
Journal of Culture Accounting and Auditing Vol 3 No 1 (2024)
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jcaa.v3i1.7701

Abstract

This study aims to examine the effect of micro, small and medium business actors' perceptions of accounting, accounting knowledge, and business scale on the use of accounting information in Gresik Regency. This study examines accounting information on Micro, Small and Medium Enterprises (MSMEs) in Gresik Regency using independent variables, namely the perception of micro, small and medium enterprises about accounting, accounting knowledge and business scale. The research population is MSMEs registered at the Department of Cooperatives and Trade of Gresik Regency. Sampling using the purposive sampling method with a total sample of 100 respondents. Data collection is done by sending a questionnaire via broadcast messages in the form of google from. The data analysis technique used is multiple linear regression analysis. The results of hypothesis testing indicate that the perception variables of micro, small and medium enterprises about accounting, accounting knowledge and business scale have a significant and significant effect on the use of accounting information. Based on these results, the Office of Cooperatives and SMEs are expected to be able to carry out regular counseling to MSMEs in order to improve the quality of human resources and individual understanding in order to develop their business, because by increasing these three variables it can develop and optimize users of accounting information that is useful for developing their business.
Pengaruh Profitabilitas, Gender Diversity Dewan Komisaris dan Dewan Direksi Terhadap Kebijakan Dividen Fitria, Citra Nanda; Sholichah, Mu'minatus
Journal of Culture Accounting and Auditing Vol 2 No 2 (2023)
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jcaa.v2i2.6819

Abstract

This study aims to determine the influence of profitability, gender diversity of the board of commissioners and advisory boards on dividend policy. The sample population was taken from all manufacturing companies listed on the Indonesia Stock Exchange for 2020 - 2021. The sampling technique was purposive sampling which obtained 54 companies. There were 108 samples tested. Data were collected using secondary data from all manufacturing companies listed on the Indonesia Stock Exchange. Testing this hypothesis uses multiple linear regression tests with SPSS version 22 software. The results of this study indicate that the effect of profitability and gender diversity of the board of commissioners has an effect on dividend policy. While the advisory board has no influence on dividend policy.
Co-Authors Bayu Prasetyo, Bayu Djoko Soelistya Fitria, Citra Nanda Malikul Adil Nur Lailatul Maghfiroh Rosyihuddin, Muhammad Umaimah, Umaimah