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The Evaluation Of Sales Promotion In Jakarta Retail Business Renwarin, Joseph M.J.
Jurnal Manajemen Vol 23, No 2 (2019): June 2019
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (159.718 KB) | DOI: 10.24912/jm.v23i2.471

Abstract

The occurrence of the gap phenomenon between Indonesia's economic growth and population has increased but the retail market has declined. Therefore, the purpose of research is to find out how much the relationship between sales promotions and customer satisfaction in Matahari stores. The research method uses a quantitative approach with accidental sampling method through the distribution of questionnaires to 100 retail customers. The result of this research is the relationship between sales promotion and increasing customer satisfaction. The management should focus on midnight sale and member membership because it has a significant impact on customer satisfaction. The voucher discount variable and buy two get one free have not significant on customer satisfaction. In the next future, the research focuses on the increase of online shore sales promotion.
The Increasing of Brand Awarness Toward Social Media Instagram; A Customer Market Survey of Cafe in Indonesia Renwarin, Joseph M.J.
Journal of Industrial Engineering & Management Research Vol. 2 No. 3 (2021): June 2021
Publisher : AGUSPATI Research Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (482.385 KB) | DOI: 10.7777/jiemar.v2i3.134

Abstract

The objective of this research is to know the effect of social media marketing through Instagram on brand awareness of Café Eat Happens. The research used quantitive approach with survey method. The sample in this research took 114 respondents who know Café Eat Happens through Instagram and visited Café Eat Happens at least once. The measurements used were questionnaires distributed through Google Form and manuals. Data were analyzed with SPSS 20.0. The result of T test shows that variable of information access and accessibility have no effect to brand awareness. While the variable of interactive capabilities and sharing of content have significant effects to brand awareness.
Peran Literasi Keuangan dan Karakteristik Kepribadian Terhadap Keputusan Investasi Gen-Z di Provinsi DKI Jakarta dengan Persespi Risiko Sebagai Variabel Intervening Tannady, Hendy; Damanik, Darwin; Sy, Arniwita; Wiarta, Iqra; Nurdiani, Tanti Widia; Ambarwati, Retnoning; Renwarin, Joseph M.J.; Suyoto, Yohanes Totok
Jurnal Kewarganegaraan Vol 6 No 3 (2022): October 2022
Publisher : UNIVERSITAS PGRI YOGYAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (390.263 KB) | DOI: 10.31316/jk.v6i3.3832

Abstract

AbstrakPenelitian ini menjelaskan mengenai pengaruh literasi keuangan dan karakteristik kepribadian terhadap persepsi risiko dan dampaknya pada keputusan investasi generasi Z di Jakarta. Penelitian ini merupakan penelitian kuantitatif dan menggunakan metode survei dengan menggunakan kuesioner kepada responden. Kuesioner disebarkan melalui google form kepada 188 responden yang kemudian dianalisis dengan menggunakan SPSS versi 22.0. Teknik sampling yang digunakan adalah purposive sampling. Kesimpulan dari hasil uji hipotesis (uji t) bahwa literasi keuangan, conscientiousness, dan neuroticism berpengaruh terhadap persepsi risiko Gen- Z di Jakarta. Openness, agreeableness, dan extraversion tidak berpenagruh terhadap persepsi risiko. Selanjutnya, literasi keuangan, openness to new experience, extraversion, dan persepsi risiko berpengaruh terhadap keputusan investasi Gen-Z di Jakarta. Sedangkan conscientiousness, agreeableness, dan neuroticism tidak berpengaruh terhadap keputusan investasi.Kata Kunci: Literasi Keuangan, Kepribadian, Persepsi Risiko, Keputusan Investasi AbstractThis study aims to determine the effect of financial literacy and personality traits on risk perception and its effect on investment decisions of Generation Z in Jakarta. This study is a quantitative research and used survey method to gain the data. The data was obtained by using questionnaires. Questionnaire was distributed by Google form to 188 respondents and analyzed by using SPSS 22.0 version. Purposive sampling was implemented as sampling technique. The result from the t-test (hypothesis testing) shows that financial literacy, conscientiousness and neuroticism affect on risk perception of Gen-Z in Jakarta. Openness, agreeablenss and extraversion do not affect risk perception. While, financial literacy, openness to new experience, extraversion, and risk perception effect the investment decisions of Gen-Z in Jakarta. Moreover, conscientiousness, agreeableness, and neuroticism do not affect investment decision.Keywords: Financial Literacy, Personality Traits, Risk Perception, Investment Decision
The Effect of Leadership and Teamwork on Employee Turnover and Team Performance Putri, Alin Rizkiani; Renwarin, Joseph M.J.
Human Capital and Organizations Vol. 1 No. 1 (2023): OCTOBER 2023
Publisher : SAN Scientific

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58777/hco.v1i1.121

Abstract

This study aims to investigate the influence of leadership and teamwork on team performance while exploring the potential effects of team turnover. Our methodology involved distributing questionnaires to 60 individuals who met our specific criteria. The data collected was analyzed using the advanced statistical analysis software SPSS 20.0. Our findings indicate that leadership and teamwork are crucial in team performance, with a significant impact observed. Additionally, our research indicates that team turnover does not affect team performance. For a company to achieve optimal success and productivity, it is imperative to thoroughly examine and analyze the influence of leadership and teamwork on team performance and turnover. By doing so, organizations can better understand the underlying factors contributing to these outcomes and make informed decisions to enhance team dynamics and drive positive results.