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All Journal Jurnal Prima Medika Sains International Journal of Engineering, Science and Information Technology International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Management Research and Behavior Journal
Agustinawati, Agustinawati
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Journal : Management Research and Behavior Journal

 1 
Factors Influencing Entrepreneurial Motivation: A Case Study on a Beauty Store in Lhokseumawe City Yusnaidah, Yusnaidah; Samsidar, Samsidar; agustinawati, Agustinawati; Terfiadi, Sari Yulis
Management Research and Behavior Journal Vol. 4 No. 1 (2024)
Publisher : Department of Management, Universitas Malikussaleh, Aceh Utara, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/mrbj.v4i1.17572

Abstract

This study aims to find out and analyze the Factors that Affect Entrepreneurial Motivation (Case Study on a Beauty Shop in Lhokseumawe City). The number of respondents used in this study amounted to 100 respondents. The method used to analyze the relationship between variables is the multiple linear regression analysis analysis method. The results of the study show that partially  the independence factor has a positive and significant effect on  entrepreneurial motivation in  Beauty Shops in Lhokseumawe City, Partially  the independence factor has a positive and significant effect on  entrepreneurial motivation in  Beauty Shops in Lhokseumawe City,  the Emotional factor has a positive and significant effect on Entrepreneurial Motivation in  Beauty Stores in Lhokseumawe City, Independence Factor Has a Positive and Significant Effect on Entrepreneurial Motivation in Beauty Stores in Lhokseumawe City.
The Influence of Social Media, Entrepreneurial Knowledge and Entrepreneurial Motivation on Entrepreneurial Interest in Program Students Entrepreneurship Studies of Malikussaleh University Nasution, Maylinda; Samsidar, Samsidar; Agustinawati, Agustinawati; Munandar, Munandar
Management Research and Behavior Journal Vol. 4 No. 1 (2024)
Publisher : Department of Management, Universitas Malikussaleh, Aceh Utara, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/mrbj.v4i1.17573

Abstract

This research aims to analyze the influence of social media, entrepreneurial knowledge and entrepreneurial motivation on entrepreneurial interest in students of the Malikussaleh University Entrepreneurship Study Program. Data for this research was collected through a survey method using a questionnaire as a data collection instrument. The population in this study were 110 students from the Malikussaleh University Entrepreneurship Study Program. This research uses a quantitative approach with multiple linear regression analysis using SPSS (Statistical Package for the Social Sciences) software. The results of the research show that partially social media has a positive and significant effect on interest in entrepreneurship among students at the Faculty of Economics and Business, Malikussaleh University. Partially, entrepreneurial knowledge has a positive and significant effect on interest in entrepreneurship among students at the Faculty of Economics and Business, Malikussaleh University. Partially, entrepreneurial motivation has a positive effect. and significant towards interest in entrepreneurship among students at the Faculty of Economics and Business, Malikussaleh University.
Co-Authors Bahri, Halida Dian Pratiwi Digna Renny Panduwati Juliana Juliana Muhammad Yusuf Munandar Munandar Nasution, Maylinda NINGSIH, SRI WIDIA PENDI, PENDI Samsidar Samsidar Syamsul Bahri Terfiadi, Sari Yulis Yusnaidah, Yusnaidah