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All Journal Jurnal Pengabdian Bisnis dan Akuntansi Soedirman Soedirman Accounting, Auditing and Public Sector Journal
Fitrijati, Krisnhoe Rachmi
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Journal : Jurnal Pengabdian Bisnis dan Akuntansi Soedirman

 1 
PEMBENTUKAN KOPERASI USAHA MERUPAKAN SOLUSI BAGI PENGEMBANGAN UMKM Fitrijati, Krisnhoe Rachmi; Widianingsih, Rini; Purwati, Atiek Sri; Pratiwi, Umi; Ulfa, Permata; Suparlinah, Irianing; Sunarmo, Agus
Jurnal Pengabdian Bisnis dan Akuntansi Vol 3 No 1 (2024): Jurnal Pengabdian Bisnis & Akuntansi Soedirman
Publisher : Jurusan Akuntansi Fakultas Ekonomi dan Bisnis Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jpba.2024.3.01.12957

Abstract

Business cooperatives are a form of cooperative that focuses on developing small and medium enterprises (MSMEs). This type of cooperative plays an important role in supporting local economic growth and community empowerment. One of the business entities supporting the Indonesian economy is a cooperative. Now cooperatives do not only focus on the financial sector such as savings and loan cooperatives, but cooperatives must start moving in real sectors such as consumer, producer, service and marketing cooperatives. Real sector cooperatives focus on economic activities that produce goods or services that can be consumed or used by their members or the general public. The problems currently faced are limited resources, weak governance, and limited access to technology. The government and other stakeholders need to continue to strive to increase the capacity of cooperatives and create a conducive environment for MSMEs. The solution to overcome this problem is by providing outreach to business actors and the community as well as adequate support, business cooperatives can become effective strategic partners in encouraging
Teknik Marketing Produk pada UKM Suka Nicky Banjarnegara Fitrijati, Krisnhoe Rachmi; Purwati, Atiek Sri; Ulfah, Pemata; Pratiwi, Umi
Jurnal Pengabdian Bisnis dan Akuntansi Vol 4 No 1 (2025): Jurnal Pengabdian Bisnis dan Akuntansi
Publisher : Jurusan Akuntansi Fakultas Ekonomi dan Bisnis Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jpba.2025.4.1.16774

Abstract

Innovation cannot be separated from business life because innovation is the spirit or soul of a company to develop. Therefore, innovation management is an important factor in determining the development of small and medium enterprises (SMEs). The role of SMEs in a country's economy is very important. SMEs symbolize the strength of a country's economic development. UKM Suka Nicky is one of the UKMs that has been established since 1996, starting from a small tempe chips business carried out by Sukini as a business actor. Some of the challenges that have been experienced in developing the UKM Suka NIcky business include product innovation, advances in Information Technology, product variations and market segmentation. The aims and objectives of implementing community service activities at UKM Suka Nicky are one form of implementing the tri dharma of higher education which must be carried out by lecturers as a form of community service. This program is expected to increase insight into marketing strategies, which in turn can provide additional knowledge, knowledge that can be used as additional income so that prosperity can be achieved.
Co-Authors Atiek Sri Purwati Bagaskara, Muhammad Dwitia, Syahsa Permata Permata Faturokhman, Agus Nisa, Zahra Ainun Rini Widianingsih, Rini Siti Maghfiroh Sunarmo, Agus Suparlinah, Irianing Ulfa, Permata Ulfah, Pemata Umi Pratiwi, Umi