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Strategi Pemasaran Produk Minuman Melalui Jasa Brand Ambassador dalam Etika Bisnis Islam Muin, Rahmah; Azimah, Nur; Suharto, Nuraimah
Journal Peqguruang: Conference Series Vol 6, No 1 (2024): Peqguruang, Volume 6 Nomor 1 Mei 2024
Publisher : Universitas Al Asyariah Mandar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35329/jp.v6i1.4275

Tujuan Penelitian ini adalah : 1) Untuk mengetahui bagaimana strategipemasaran produk minuman melalui jasa brand ambassador 2) bagaimanaperspektif etika bisnis Islam mengenai strategi pemasaran produk minumanmelalui jasa . Jenis penelitian ini menggunakan jenis penelitian kualitatif, metode penelitian kualitatif bertujuan untuk menghasilkan data deskriptifdalam bentuk tulisan seseorang atau kata dan perilaku seseorang yang akanmuncul melalui penelitian ini. Hasil penelitian adalah dengan menggunkanjasa BA dapat memperkenalkan suatu produk dan mempengaruhi suatukomsumen agar tertarik dengan produk tersebut. Dengan cara mempostingdan memperkenalkan produk Obat Haus melalui media sosial dalambentuk foto maupun video. BA menjalankan tugasnya dengan diwajibkanmengunggah mengenai prodok di akun pribadinya dan media sosial resmiObat Haus. Selama penggunaan jasa BA, Obat Haus mendapat keuntungandan dampak positif seperti jumlah followers sosial media bertambah, lebihdikenal oleh masyarakat, percaya diri dalam memperkenalkan produk di sosial media dan pemasukan yang mengalami kenaikan walaupun tidaksignifikan. Dalam perspektif etika bisnis Islam yaitu yang perludiperhatikan dalam memasarkan produk minuman adalah menjunjungtinggi kejujuran. Mereka diwajibkan untuk berperilaku jujur, baik disetiapperkataan atau perbuatannya, menghindari kecurangan dan bertanggungjawab dalam menjalankan tugasnya.

Edukasi Pemanfaatan Aplikasi Ayat untuk Meningkatkan kualitas Hapalan Quran Santri RQ Azmuna Desa Pematang Berangan kabupaten Rokan Hulu rahman, syahrul; Azimah, Nur
Jurnal Dedikasia : Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2025): Januari 2025
Publisher : Universitas Islam Negeri Sjech M. Djamil Djambek Bukittinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30983/dedikasia.v5i1.8746

This service activity aims to educate and motivate the santris of RQ Azmuna always to maximize all the potential available to memorize the Quran. This Quran House, located in Pematang Berangan Village, Rokan Hulu Regency, is important in grounding the Quran for the local community. Especially students who study in the capital city of the Regency are able to take RQ Azmuna as a place to live as well as a place to memorize the Quran. In today's digital era, utilizing the digital Qur'an is an alternative tip that can be used to memorize the Qur'an. The technique used in this service is the gradual delivery of material, training, as well as practice from the students of the Quran House. Living in an environment that has been conditioned by the life of the Quran, it becomes an easy trigger for someone to interact more intensely with the Quran. In the Rumah Quran, the students can synergize and help each other to strengthen memorization. This article describes how the students step if they want to repeat memorization while they are not near a muhafizh teacher or friend. The presence of a muhafizh teacher is very meaningful for memorizers, the absence of a muhafizh teacher sometimes reduces their enthusiasm in memorizing the Qur'an. This article presents an alternative solution for memorizers who do not have a muhafizh teacher. The Ayat application can be used as a medium for memorizers. The use of applications is considered effective for memorizers at the college level.

Keanekaragaman Makrozoobentos Di Perairan Pusat Laut Kecamatan Banawa Kabupaten Donggala Serta Pemanfaatannya Sebagai Media Pembelajaran Azimah, Nur; Bustamin, Bustamin; Nurdin, Musdalifah; Zainal, Syech
Journal of Biology Science and Education Vol. 9 No. 2 (2021): Desember
Publisher : Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/jbse.v9i2.1735

Penelitian ini bertujuan untuk 1) Untuk menggambarkan keanekaragaman jenis makrozoobentos di Perairan Pusat Laut Kecamatan Banawa Kabupaten Donggala 2) Untuk menjadikan hasil penelitian sebagai media pembelajaran dalam bentuk buku saku. Penelitian ini adalah penelitian Deskriptif kuantitatif dengan tehnik pengambilan sampel menggunakan teknik purposive sampling. Indeks keanekaragaman jenis dihitung menggunakan rumus Shannon-Winner. Jenis Makrozoobentos yang ditemukan sebanyak 28 spesies yang terbagi atas 5 Class, 10 Ordo, 19 Family, 20 Genus dan 28 Spesies diantaranya yaitu Protoreaster multisipinus, Astropecten polycanthus, Ophiutrix janualis, Ophiutrix neredina, Macrobachium rosenbergii, Harpiosquilla raphidae, Odontodactylus scyllarus, Charybids helleri, Hemigrapsus sanguineus, Phymodius ungulates, Cerithium coralium, cerithium echinatum, Cerithium lividulum, Cerithium rostratum, Euplica festiva, Faunus ater, Tenguella granulate, Nassarius papillosus, Nassarius arcularia, Oximeris dimidiate, Epitonium clathrum, Tritia reticulate, Nerita albicilla, Nerita plicata, Nerita versicolor, Clithon ovalaniense, dan Turbo marmoratus. Indeks keanekaragaman jenis makrozoobentos di Perairan Pusat Laut Kecamatan Banawa Kabupaten Donggala secara umum 3,17 atau H’ tergolong tinggi, sedangkan hasil penelitian yang dapat dijadikan sebagai media pembelajaran berupa buku saku. Penilaian media oleh ahli isi sebesar 82 %, ahli desain 80%, dan ahli media sebesar 81,4 %, Validasi dari Kelompok Mahasiswa sebesar 82,25%. Dengan rata-rata yang diperoleh sebesar 81,41%. Media dalam bentuk saku dinyatakan sangat layak digunakan sebagai media pembelajaran.

Edukasi Pemanfaatan Aplikasi Ayat untuk Meningkatkan kualitas Hapalan Quran Santri RQ Azmuna Desa Pematang Berangan kabupaten Rokan Hulu rahman, syahrul; Azimah, Nur
Jurnal Dedikasia : Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2025): Juni 2025
Publisher : Universitas Islam Negeri Sjech M. Djamil Djambek Bukittinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30983/dedikasia.v5i1.8746

This service activity aims to educate and motivate the santris of RQ Azmuna always to maximize all the potential available to memorize the Quran. This Quran House, located in Pematang Berangan Village, Rokan Hulu Regency, is important in grounding the Quran for the local community. Especially students who study in the capital city of the Regency are able to take RQ Azmuna as a place to live as well as a place to memorize the Quran. In today's digital era, utilizing the digital Qur'an is an alternative tip that can be used to memorize the Qur'an. The technique used in this service is the gradual delivery of material, training, as well as practice from the students of the Quran House. Living in an environment that has been conditioned by the life of the Quran, it becomes an easy trigger for someone to interact more intensely with the Quran. In the Rumah Quran, the students can synergize and help each other to strengthen memorization. This article describes how the students step if they want to repeat memorization while they are not near a muhafizh teacher or friend. The presence of a muhafizh teacher is very meaningful for memorizers, the absence of a muhafizh teacher sometimes reduces their enthusiasm in memorizing the Qur'an. This article presents an alternative solution for memorizers who do not have a muhafizh teacher. The Ayat application can be used as a medium for memorizers. The use of applications is considered effective for memorizers at the college level.

Analisis Deforestasi Dan Hak Hidup Flora Sebagai Subjek Ekologis Dalam Tafsir Al-Qur’an: Analysis of Deforestation and the Right to Life of Flora as Ecological Subjects in the Interpretation of the Qur'an Khairani, Yuni; Hakim, Lukmanul; Nixson, Nixson; Azimah, Nur; Wildani, Luthfi Kurnia
Ulumul Qur'an: Jurnal Kajian Ilmu Al-Qur'an dan Tafsir Vol. 5 No. 2 (2025): Ulumul Qur'an: September 2025
Publisher : Program Studi Ilmu Al-Quran dan Tafsir STIU Darul Quran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58404/uq.v5i2.632

This study aims to examine the right to life of flora as ecological subjects within the framework of thematic Qur’anic exegesis and to formulate a new eco-theological paradigm to address deforestation and its global implications. The employed methodology is qualitative and interpretative, with descriptive analysis of three key verses: QS. ar-Rahman: 6, QS. al-An‘am: 99, and QS. al-Baqarah: 205. Empirical deforestation data from Indonesia (KLHK, GFW) are integrated with classical and contemporary exegeses to understand the position of plants in the Qur’anic cosmology. Findings reveal that the Qur’an positions flora not merely as passive objects but as spiritual beings that prostrate, sources of divine mercy, and entities whose right to life must be preserved. This eco-theological concept affirms plants as subjects of worship, ecosystem supporters, and moral entities within the divine order. The study develops a thematic eco-theological exegesis framework that combines up-to-date deforestation data with Qur’anic analysis, offering an interdisciplinary perspective for environmental conservation. Limitations include a textual scope confined to three verses and the absence of field verification; future research is recommended to incorporate quantitative surveys of affected communities and extend textual analysis to relevant hadith and additional Qur’anic verses on environmental preservation.

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