Abdullah, Abdullah
Universitas Islam Negeri Sumatera Utara

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Model of Implementation of Islamic Communication Values in Public Services: A Participatory Study at Haji Hospital Medan Hasrimy, Muhammad Faisal; Abdullah, Abdullah
Journal Analytica Islamica Vol 14, No 1 (2025): ANALYTICA ISLAMICA
Publisher : Program Pascasarjana UIN Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/jai.v14i1.25398

Abstract

Effective communication is a fundamental element in public service bureaucracies, especially in the healthcare sector, which is complex, dynamic, and directly impacts human life. However, many public institutions including government hospitals continue to face serious communication problems, such as misinformation, lack of empathy, and rigid bureaucratic interaction styles. This study aims to develop an implementable and contextual model of Islamic communication values within the bureaucratic system of public health services, using a participatory approach at RS Haji Medan, a government hospital with a strong Islamic identity. The research adopts a qualitative applied method with a Participatory Action Research (PAR) framework, involving hospital managers, medical staff, administrative personnel, and patients as active collaborators in diagnosing problems, formulating values, and testing the model. Findings show that while values such as shidq (truthfulness) and amanah (trustworthiness) are relatively applied, others like tabligh (clarity), fathanah (communicative intelligence), and ihsan (excellence with empathy) remain inconsistently practiced and depend largely on individual initiative. A five-component model was developed: (1) core Islamic values, (2) SOP for Islamic communication, (3) ethical communication guidelines, (4) internal training programs, and (5) value-based feedback systems. The pilot implementation in outpatient and emergency units demonstrated improvement in patient-staff communication, increased staff confidence, and enhanced institutional accountability. This study concludes that Islamic communication values can be translated into practical tools and procedures to humanize public service communication, especially in healthcare bureaucracies. The model is recommended for replication in similar institutions across Indonesia seeking to integrate spiritual and ethical dimensions into public service delivery.
PUBLIC SENTIMENT TOWARDS VEILED PREACHERS: A STUDY OF THE FUNCTION OF ISLAMIC COMMUNICATION BASED ON THE QURAN Khairah, Nona; Abdullah, Abdullah
JIPI (Jurnal Ilmu Perpustakaan dan Informasi) Vol 10, No 2 (2025): In Press
Publisher : Progam Studi Ilmu Perpustakaan UIN Sumatera Utara Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/jipi.v10i2.24292

Abstract

This study aims to examine public sentiment towards niqab-wearing preachers and the challenges and opportunities for niqab-wearing preachers in preaching and to examine the function of Islamic communication based on the perspective of the Qur'an. The approach used is qualitative-descriptive with field research methods through in-depth interviews, observations, and documentation studies. The study was conducted in Gang Sukadamai Tengah, Kelambir V, with six informants consisting of niqab-wearing preachers and the local community. The results of the study indicate that public sentiment towards niqab-wearing preachers is ambivalent, including positive and negative biases. Positive bias appears in the form of appreciation for piety, consistency in religion, and increased information on preaching. Conversely, negative bias includes the assumption that the niqab is a symbol of foreign culture, is associated with radicalism, and is considered to create social distance. Despite facing challenges in the form of stigma and social prejudice, niqab-wearing preachers still have strong opportunities for preaching through consistency of values, strong religious symbols, and an inclusive and polite communication approach. This study concludes that the effectiveness of the communication of the da'wah of the veiled da'ah is very dependent on the ability to balance religious symbols with social openness, as per the principle of rahmatan lil alamin in the Qur'an.