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All Journal International Journal of Health and Pharmaceutical (IJHP) Jambi Accounting Review (JAR)
Soraya, Annisa
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Economics, Econometrics & Finance Nursing Public Health

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Analisis Pengendalian Intern Aset Tetap Pada Dinas Sosial Kota Jambi Soraya, Annisa; Sam, Iskandar; Erwati, Misni
Jambi Accounting Review (JAR) Vol 4 No 2 (2023): Jambi Accounting Review (JAR)
Publisher : Jurusan Akuntansi FEB Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jar.v4i2.13367

Abstract

Penelitian ini bertujuan untuk mengetahui Pengendalian Intern terhadap Aset Tetap pada Dinas Sosial Kota Jambi telah diterapkan secara efektif dan efisien. Metode analisis yang digunakan adalah analisis deskriptif. Berdasarkan hasil wawancara kepada Kepala Dinas Sosial Kota Jambi ditelah dihitung total nilai 5 (lima) unsur sistem pengendalian intern aset tetap pada Dinas Sosial Kota Jambi yaitu sebesar 94,33% yang tergolong dalam kriteria sangat efektif yang terdiri Lingkungan Pengendalian sebesar 26,25%, Penilaian Risiko sebesar 20%, Kegiatan Pengendalian sebesar 23,08%, Informasi dan Komunikasi sebesar 10% dan Pemantauan sebesar 15%. Kekurangan dalam pengendalian intern aset tetap pada Kantor Dinas Sosial Kota Jambi adalah pada belum adanya pemberian pelatihan kepada pegawai Dinas Sosial Kota Jambi mengenai pengelolaan dan perawatan aset tetap, dan seluruh aset tetap Dinas Sosial Kota Jambi tidak atau belum di asuransikan.
Integrated Marketing Communication Strategy To Increase The Number Of Outcoming Visits At Royal Prima Hospital Soraya, Annisa; Wahyuni Nasution, Sri; Girsang, Ermi; Novalinda Ginting, Chrismis
International Journal of Health and Pharmaceutical (IJHP) Vol. 2 No. 2 (2022): May 2022
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (141.219 KB) | DOI: 10.51601/ijhp.v2i2.47

Abstract

Competition in a healthy hospital business lies in how to maintain patient trust as consumers or how to grow trust in prospective patients as consumers so that they want to seek treatment at the hospital. Integrated Marketing Communication (IMC) has great potential in influencing business performance, to give hospitals a competitive advantage. This study aims to analyze making a strategy to create an Integrated Marketing Communication strategy in order to increase the number of outpatient visits at the Royal Prima Hospital. This type of research is a qualitative research. The location of this research was conducted at the Royal Prima Hospital. Research informants are 1 head of outpatient installation, 3 medical staff, 3 old patients, 3 new patients. Data were collected by FGD, questionnaire, observation. The results show that the advertising strategy as part of increasing the number of outpatient visits at the Royal Prima Hospital has been carried out by the marketing department both with print media and electronic media, the personal selling strategy as part of increasing the number of outpatient visits at the Royal Prima Hospital has not been implemented. optimally, the public relations strategy as part of increasing the number of outpatient visits at the Royal Prima Hospital has been implemented well, the direct marketing strategy as part of increasing the number of outpatient visits at the Royal Prima Hospital in writing is good but verbal delivery is not optimal , the word of mouth strategy as part of increasing the number of outpatient visits at the Royal Prima Hospital in writing has been good but the verbal implementation has not been carried out properly. The results of this study suggest that the hospital evaluates the
Co-Authors Ginting, Chrismis Novalinda Girsang, Ermi Misni Erwati, Misni Sam, Iskandar Wahyuni Nasution, Sri