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All Journal IJBE (Integrated Journal of Business and Economics) ALLURE JOURNAL Miftah Indonesia Economic Journal
Hadi, Antonius Satria
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Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Promoting Sustainable Marine Ecotourism: The Role of e-WOM, Environmental Attitude, and UTAUT Model in Supporting Blue Economy in Indonesia Hadi, Antonius Satria; Sari, Utami Tunjung; Matipa, Tirsa Trisandi; Sari, Niken Permata
Integrated Journal of Business and Economics (IJBE) Vol 10, No 1 (2026): Integrated Journal of Business and Economics
Publisher : Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/ijbe.v10i1.1317

Abstract

The objective of this study is to analyze the influence of performance expectancy, effort expectancy, social influence, facilitating conditions, and environmental attitude on marine ecotourism behavior, with e-WOM intention and marine ecotourism intention serving as mediating variables. A quantitative approach was employed using path analysis through the SmartPLS 4 application, based on data collected from 248 tourist respondents who had visited marine ecotourism destinations. The study proposed nine hypotheses, of which two were rejected. The findings indicate that most exogenous constructs significantly affect marine ecotourism behavior, either directly or indirectly. E-WOM intention was identified as a strong mediator, linking perceptions of usefulness, ease of use, and environmental attitudes to sustainable behavior. Additionally, the intention to participate in marine ecotourism plays a crucial role in bridging the influence of several constructs on actual behavioral outcomes. These results underscore the importance of digital communication and personal intention in shaping environmentally responsible tourism behavior. This study contributes theoretically to the development of sustainable tourist behavior models and offers practical implications for destination managers and policymakers in promoting sustainable marine ecotourism in Indonesia. 
A Narrative Review of English Language Learning and Artificial Intelligence Artha, Bhenu; Santoso, Fajar; Sari, Utami Tunjung; Bahri, Bahri; Sari, Niken Permata; Hadi, Antonius Satria; Asri, Cahya Purnama; Aditya, Ascasaputra
Allure Journal Vol 6, No 1 (2026): January 2026
Publisher : Universitas PGRI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26877/allure.v6i1.26068

Abstract

With the introduction of digital technology and artificial intelligence, learning English is changing dramatically.  By combining the results of the previous ten years of research, this study—which is being conducted using the narrative review method—aims to fill these gaps by offering a thorough grasp of the present trends, difficulties, and potential future directions in the use of AI to English language learning.  The majority of current research is on the effectiveness of certain AI technologies, paying little consideration to the long-term impacts on learners' sociocultural competency, language ability, and retention.  Furthermore, the majority of research to far has focused on English as a foreign language, with little attention paid to how AI can facilitate multilingualism or the acquisition of English as a second language in various sociocultural contexts. Studies examining the pedagogical, cultural, and ethical ramifications of widespread AI deployment in language instruction—particularly in non-Western contexts—are also lacking.  This study highlights both the exciting promise and the difficulties of integrating GenAI technology, providing insightful information about the changing field of AI use in English learning.  Conducting empirical research on the principles in this study is one suggestion for future research.
Consumer Behavior in Islamic Perspectives: A Theoretical Review Sari, Niken Permata; Artha, Bhenu; Bahri, Bahri; Sari, Utami Tunjung; Hadi, Antonius Satria; Aditya, Ascasaputra; Asri, Cahya Purnama; Dinka, Cynta Alya
Miftah : Jurnal Ekonomi dan Bisnis Islam Vol. 3 No. 2 (2025): October 2025
Publisher : Yayasan Pondok Pesantren Sunan Bonang Tuban

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61231/4r2v5a55

Abstract

Islamic consumer behavior is guided by Islamic values and principles, which emphasize meaningful consumption connected to well-being, responsibility, moderation, and resource conservation. This study aims to produce a theoretical synthesis of consumer behavior from an Islamic perspective. In order to accomplish the goals and objectives of the research, a theoretical literature survey is carried out, and a conceptual framework for further investigation is provided. The normative framework of Islamic consumer behavior is explicitly determined by Maqasid al-Shari'ah, which provides a clear hierarchy of needs (Dharuriyyat, Hajiyyat, Tahsiniyyat) to guide ethical income allocation, avoiding israf and tabzir.
A Systematic Literature Review of Digital Finance and Global Marketing Artha, Bhenu; Jumadi, Jumadi; Sari, Utami Tunjung; Aditya, Ascasaputra; Bahri, Bahri; Sari, Niken Permata; Hadi, Antonius Satria; Asri, Cahya Purnama
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/ecgxy236

Abstract

Digital finance and global marketing have emerged as transformative forces reshaping the contemporary economic landscape. This study presents a systematic literature review examining the intersection of these domains, analyzing 287 peer-reviewed articles published between 2019 and 2024 from reputable international databases. Following rigorous methodological protocols, the research synthesizes current trends, identifies key research gaps, and provides actionable insights for stakeholders. The results reveal a significant growth trajectory in scholarly attention, with publications increasing from 12 in 2019 to 45 in 2024. Key research focus areas include digital marketing strategies, digital payment systems, and consumer behavior. Findings indicate that successful organizations integrate multiple technologies—specifically Artificial Intelligence (AI), blockchain, and mobile payments—into comprehensive strategies rather than isolated adoptions. Consumer trust is identified as a critical mediator influencing adoption, while regulatory fragmentation and the digital divide remain substantial barriers to global implementation. The review concludes that sustainable competitive advantage derives from integrated and customer-centric innovation.
Co-Authors Aditya, Ascasaputra Ardhi Khairi, Ardhi Artha, Bhenu Asri, Cahya Purnama Bahri bahri Dinka, Cynta Alya Fajar Santoso Jumadi Jumadi Matipa, Tirsa Trisandi Niken Permata Sari, Niken Permata Sari, Utami Tunjung Satriadhi, Bintoro