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All Journal JAAKFE UNTAN ( (Jurnal Audit Dan Akuntansi Fakultas Ekonomi Universitas Tanjungpura) Relevance: Journal of Management and Business Andromeda : Jurnal Manajemen dan Bisnis Syariah Engagement: Jurnal Pengabdian Kepada Masyarakat
Widiati, Ari
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Religion Arts Humanities Economics, Econometrics & Finance Education Social Sciences

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PERANAN KEMASAN (PACKAGING) DALAM MENINGKATKAN PEMASARAN PRODUK USAHA MIKRO KECIL MENENGAH (UMKM) DI “MAS PACK” TERMINAL KEMASAN PONTIANAK Widiati, Ari
JAAKFE UNTAN (Jurnal Audit dan Akuntansi Fakultas Ekonomi Universitas Tanjungpura) Vol 8, No 2 (2019): JURNAL AUDIT DAN AKUNTANSI FAKULTAS DAN BISNIS EKONOMI UNTAN
Publisher : Jurusan Akuntansi, Fakultas Ekonomi dan Bisnis, Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jaakfe.v8i2.40670

Abstract

Usaha Mikro Kecil dan Menengah (UMKM) merupakan tulang punggung perekonomian nasional. Sektor ini mampu menggerakkan perekonomian masyarakat dan menyerap tenaga kerja dalam jumlah besar. Sayangnya, kemasan (packaging) produk UMKM belum bisa bersaing dengan produk pabrikan. “Mas Pack” Terminal Kemasan Pontianak adalah solusinya. “Mas Pack” dapat merubah kemasan biasa menjadi kemasan yang standar sehingga bisa meningkatkan pemasaran produk UMKM. Dengan memperbaiki kemasan UMKM terbukti dapat meningkatkan pemasaran, segmen pasarnya semakin bertambah, dan omset pemasaran semakin meningkat sehingga dapat mewujudkan UMKM naik kelas.Kata Kunci : Kemasan, Produk, UMKM, Pemasaran
Superior Human Resources and Religious Tourism: Thriving Towards Sustainable Economic Independence Widiati, Ari; Sari, Indah Purnama; Hidayat, Samsul
Relevance: Journal of Management and Business Vol. 7 No. 2 (2024): Desember
Publisher : UIN Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/relevance.v7i2.10406

Abstract

This research explores the relationship between the development of superior Human Resources (HR) and the development of religious tourism in the context of increasing sustainable economic independence. The main object of research is Muinul Islamic Boarding School, an Islamic educational institution that has great potential as a religious tourism destination in Indonesia. Through a qualitative approach with a field research method, this study identifies the key role of superior human resources in managing and optimizing the potential of religious tourism. To see the role of human resources in increasing sustainable economic independence and how religious tourism development strategies in increasing sustainable economic independence. The results showed that the development of religious tourism can contribute to the local economy, by creating jobs, learning media for entrepreneurial students, increasing income from tourism, and expanding economic opportunities for local communities. This research produces an overview of human resource development to support religious tourism to increase economic independence in Muinul Islam Islamic boarding school.
Inclusion and Economic Independence of the Disabled Community Waldan, Raziki; Widiati, Ari
Engagement: Jurnal Pengabdian Kepada Masyarakat Vol 8 No 2 (2024): November 2024
Publisher : Asosiasi Dosen Pengembang Masyarajat (ADPEMAS) Forum Komunikasi Dosen Peneliti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/engagement.v8i2.1702

Abstract

This article explores the results of a service to the disabled community in Singkawang City, focusing on improving their economic inclusion and independence through mentoring in sharia e-commerce platforms. Using the Participatory Action Research (PAR) method, the difable community was actively involved in all stages, from problem identification through group discussions and interviews, to joint programme planning that determined training topics, activity schedules, and methods that suited their needs. The mentoring is conducted in a participatory manner through a series of training and sharia e-commerce practices, with the disabled community actively involved in every stage, including discussions, simulations, and hands-on practice. Programme evaluation was conducted with them, allowing for the integration of feedback to reflect on programme outcomes and improve future activities. The results recorded significant improvements in understanding and skills in using Islamic e-commerce platforms, increased market access for disabled products, and improvements in their economic independence. This article highlights the importance of participatory approaches and the utilisation of Islamic technology in empowering the disabled community towards sustainable economic inclusion.
IMPLEMENTASI PENGELOLAAN KEUANGAN KOPERASI UNIT DESA (KUD) SINAR MULIA DESA PENYELADI KECAMATAN KAPUAS KABUPATEN SANGGAU Ardani, Rafida Dwi; Widiati, Ari; Hidayati, Heny
Andromeda Vol. 2 No. 2 (2024): Jurnal Andromeda
Publisher : Program Studi Manajemen Bisnis Syariah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24260/andromeda.v2i2.3374

Abstract

Pengelolaan keuangan yang dilakukan dalam suatu koperasi yang bergerak dalam bidang perkebunan sawit tentunya tidak lepas dari pemasukan anggaran dan pengeluaran anggaran. Pemasukan anggaran di KUD Sinar Mulia yang paling utama bersumber dari penjualan hasil perkebunan kelapa sawit para anggota koperasi. Perencanaan pengelolaan keuangan dirancang dan dibahas pada saat rapat anggota yang dihadiri oleh beberapa orang perwakilan anggota KUD Sinar Mulia. Penelitian ini bertujuan untuk mengetahui: (1) Bagaimana implementasi perencanaan pada pengelolaan keuangan di Koperasi Unit Desa (KUD) Sinar Mulia Desa Penyeladi. (2) Bagaimana implementasi pengendalian pada pengelolaan keuangan di Koperasi Unit Desa (KUD) Sinar Mulia Desa Penyeladi. (3) Bagaimana implementasi pemeriksaan pada pengelolaan keuangan Koperasi Unit Desa (KUD) Sinar Mulia Desa Penyeladi. (4) Bagaimana implementasi pelaporan pada pengelolaan keuangan Koperasi Unit Desa (KUD) Sinar Mulia Desa Penyeladi. Penelitian ini menunjukkan bahwa (1) perencanaan pengelolaan keuangan di Koperasi Unit Desa (KUD) Sinar Mulia dilaksanakan pada saat rapat anggota yang membahas rancangan anggaran yang meliputi pendapatan dan belanja koperasi serta rancangan rencana kerja yang meliputi seluruh kegiatan transaksi yang dilakukan. (2) pengendalian pengelolaan keuangan di KUD Sinar Mulia dilakukan dengan pengawasan terhadap seluruh kegiatan transaksi seperti memperhitungkan jumlah pendapatan dan pengeluaran untuk mengurangi risiko keuangan, serta memberikan batasan dalam pemberian pinjaman kepada anggota koperasi dan melibatkan anggota dalam setiap mengambil keputusan untuk menjaga komunikasi. (3) pemeriksaan pengelolaan keuangan di KUD Sinar Mulia melibatkan badan pengawas dalam melakukan pemeriksaan serta pencatatan yang sesuai dengan standar akuntansi. (4) pelaporan pengelolaan keuangan dilakukan sudah memuat perhitungan neraca dan arus kas serta dilakukan rapat anggota setelah tutup buku tahunan dilaksanakan.
Digital Literacy Mentoring and Training Through Online Marketing for MSMEs Widiati, Ari; Saragih, Eka Junila
Engagement: Jurnal Pengabdian Kepada Masyarakat Vol 9 No 1 (2025): May 2025
Publisher : Asosiasi Dosen Pengembang Masyarajat (ADPEMAS) Forum Komunikasi Dosen Peneliti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/engagement.v9i1.1971

Abstract

This community service program aims to improve digital literacy of MSMEs through mentoring and online marketing training. The Community-Based Research (CBR) approach is applied by involving students as facilitators to support knowledge transfer and implementation of digital literacy at the community level. The training includes the use of social media, e-commerce, and fintech as marketing tools. The results of the activity show that 70% of MSMEs have started to utilize digital platforms for promotion, with an increase in interaction on social media up to five times. However, there are challenges faced by MSMEs in implementing digital literacy including limited infrastructure, access to technology, and low understanding of data-based marketing strategies. Some MSMEs also experience obstacles in maintaining consistent promotions and adapting to technological changes. Therefore, ongoing assistance and synergy between academics, business actors, and the government are needed to ensure sustainable impact. This program proves that effective digital literacy can increase the capacity of MSMEs and students in the digital ecosystem, as well as encourage technology-based economic growth.
Co-Authors Ardani, Rafida Dwi Hidayati, Heny RR. Ella Evrita Hestiandari Samsul Hidayat Saragih, Eka Junila Waldan, Raziki