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Extension Agents’ Preference on Communication Media for Innovation Dissemination Harsanto, Angela Nugraheni Putri; Untari, Dyah Woro; Widhiningsih, Diah Fitria
Jurnal Komunikasi Vol 18, No 1 (2024): Maret
Publisher : Jurusan Ilmu Komunikasi UTM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/ilkom.v18i1.24984

Abstract

Along with the development of extension, extension workers are expected to always be dynamic and follow existing changes. One of the changes made is the strategy of choosing media for extension in accordance with field conditions and the needs of farmers so that extension activities can achieve the planned targets. This study aims to determine the preferences of extension workers in choosing media for disseminating innovations and to determine the influence of the role of coworkers on the preferences of agricultural extension workers in using extension media in group communication in Sleman Regency, Yogyakarta. This study used a survey method and 40 extension workers in all UPTD BP4 Region I -VIII Sleman Regency were selected through simple random sampling. The analysis conducted to determine the preference of extension workers was the Cochran test. To determine the role of coworkers on farmers' preferences, a simple linear regression test was conducted. The results show that agricultural extension workers have a tendency to choose extension media that are generally used. In addition, the role of coworkers significantly influenced the preferences of agricultural extension workers.
Agricultural Agglomeration Strategy in Supporting Regeneration of Shallots Farmers on Marginal Land Rustami, Rustami; Dahlia, Ira; Febriani, Restina; Mawartya, Salma; Ramadhani, Titis B.; Widhiningsih, Diah Fitria
JSEP (Journal of Social and Agricultural Economics) Vol. 17 No. 2 (2024): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jsep.v17i2.43874

Abstract

The declining interest of the younger generation to become farmers has implications for the crisis of farmer regeneration, which results in a decline in state income and increased import dependence. On the other hand, there is agglomerated marginal land farming in Srigading Village, Sanden Sub-district, Bantul which has increased agricultural yields in 2022. This research discusses the factors supporting and inhibiting the level of farmer regeneration to analyze the determinants of the success of agricultural agglomeration. This research was conducted in Srigading Village, Sanden District, Bantul Regency. This study used a qualitative approach with primary data from interviews with young farmers aged 20-35, old farmers aged over 35, non-farmers, extension workers, and government agencies to identify supporting and inhibiting factors for farmer regeneration. Furthermore, this research uses a case study and ecological-geographical approach, testing the validity of the data using the source triangulation method. The results show that aspects such as self, family, friends, government, social, social media, economy, and organization are both supporting and inhibiting factors for the level of agricultural regeneration, while aspects such as school and geography are neutral factors. Based on the interview results, agglomerated agricultural conditions facilitate access to knowledge, distribution of government assistance, and encourage innovation to develop agriculture. Spatial aspects such as distance between fields, exchange of information flows between farmers, collective use of resources, and government policies are determinants of the success of agglomeration strategies in supporting farmer regeneration.
Group Roles in Local Food Processing to Achieve Resilience of Agricultural Household Industries in Gunungkidul Widhiningsih, Diah Fitria; Herliandy, Felisitas Syntia; Raya, Alia Bihrajihant
JSEP (Journal of Social and Agricultural Economics) Vol. 17 No. 2 (2024): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jsep.v17i2.38547

Abstract

The role of women from small farming families in utilizing surrounding resources to preserve local food is an important issue to study. This study aims to (1) analyze the role of members in groups which include task roles, maintenance roles, and blocking roles, and to (2) analyze the factors influencing group role. This research uses a quantitative descriptive method. Data were collected from 31 respondents selected by the census from the Desa Prima members in Sambirejo, Ngawen, Gunungkidul. Data are analyzed using multiple regression with SPSS. In-depth interviews with group leaders and group member representatives were also conducted to explain cases in roles distribution in Desa Prima. The results showed that task role significantly positively affected the group's enhancement in developing local foods. The group has a clear task distribution so that all works can be completed properly. The role of members as blocking roles is rare and does not have much impact on group dynamics since the members can understand each other. The role of members in how well they can complete the tasks needs to be maintained so that they can still be responsible for completing their tasks properly although some members also have side jobs. Thus, it is necessary to divide the tasks along with a clear timeline. To increase the independence of the home industry, obstacles in the management and processing of local foods should be overcome through increasing the group role.