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PENGARUH KERJASAMA TIM DAN KOMUNIKASI TERHADAP KINERJA KARYAWAN PT KERETA API INDONESIA (PERSERO) DIVISI REGIONAL IV TANJUNG KARANG Fristky, Delitha Inkia; Suwarni, Emi
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 7 No 3 (2023): Edisi September - Desember 2023
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v7i3.3448

Abstract

Penelitian ini bertujuan untuk mengeksplorasi pengaruh positif kerja tim dan komunikasi yang efektif terhadap performa karyawan di PT. KAI Departemen Regional 4 Tanjung Karang. Dengan menggunakan metode kuantitatif, kami mengambil sampel dari 86 karyawan dan mengumpulkan data melalui kuesioner yang menilai tingkat kerja tim, efektivitas komunikasi, dan performa karyawan. Hasil analisis regresi linear berganda menegaskan bahwa baik kerja tim maupun komunikasi yang lancar memiliki dampak positif dan signifikan pada performa karyawan. Hal ini menggarisbawahi pentingnya sinergi antara elemen-elemen ini dalam meningkatkan produktivitas dan pencapaian tujuan organisasi. Oleh karena itu, penelitian ini memberikan wawasan mendalam tentang bagaimana manajemen perusahaan dapat meningkatkan produktivitas dan performa karyawan dengan memperkuat kerja tim dan komunikasi internal. Meskipun penelitian ini telah memberikan pemahaman yang lebih baik tentang hubungan ini, penelitian mendatang dapat lebih komprehensif dengan mempertimbangkan faktor tambahan dan melibatkan sampel yang lebih besar.
Online Marketing Readiness of MSMEs in Indonesia: A Perspective of Technology Organizational Environmental Framework Asmawati, Asmawati; Ahmad, Imam; Suwarni, Emi; Alita, Debby; Hasrina, Cut Delsi
Journal of Economics, Business, and Accountancy Ventura Vol. 27 No. 1 (2024): April - July 2024
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v27i1.3399

Abstract

Micro, Small, and Medium-sized Enterprises (MSMEs) play a crucial role in the economic landscape of tourism areas, offering collective services that enhance tourist experiences and convenience at destinations. One key effort to promote tourism is enhancing the technological readiness of MSMEs. This study aims to evaluate the preparedness of MSMEs to adopt e-commerce technology. Data was gathered through interviews and questionnaires distributed randomly to 184 business operators. The research utilized the Technology Organizational Environmental (TOE) framework, encompassing ten indicators identified from various sources. Data analysis was conducted using Structural Equation Modeling (SEM) with four hypotheses. The findings reveal that both organizational readiness and external environmental support have a positive impact on technology adoption readiness. Furthermore, organizational readiness significantly mediates the relationship between environmental support and technological readiness. Therefore, it is essential to develop the organizational readiness of MSMEs to facilitate the adoption of e-commerce technology.
Pengaruh Citra Merek, Harga, Kualitas Produk Terhadap Keputusan Pembelian Kendaraan Hybrid Toyota Kijang Innova Zenix: (Studi Kasus Pada Masyarakat di Bandar Lampung) Eldiansyah, Resky; Suwarni, Emi
JURNAL ADMINISTRASI BISNIS (JAB) Vol. 13 No. 2 (2023)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.13.2.130-138

Abstract

The purpose of this study was to determine 1) whether Brand Image can influence customers in purchasing decisions. 2) whether Price can influence customers in purchasing decisions 3) whether Product Quality can influence customers in purchasing decisions. The population of this study was all customers who knew and bought Toyota Kijang Innova Zenix hybrid vehicles in Bandar Lampung. The sample used in this study had 154 respondents. The sampling method used is a non-probability sample with a purposive sampling technique. Overall, the results of this study are 1) Brand image has a positive effect on Purchasing Decisions, 2) Price has a positive effect on Purchasing Decisions, and 3) Product quality has a positive effect on Purchasing Decisions.
Pengaruh Citra Merek, Harga, Kualitas Produk Terhadap Keputusan Pembelian Kendaraan Hybrid Toyota Kijang Innova Zenix: (Studi Kasus Pada Masyarakat di Bandar Lampung) Eldiansyah, Resky; Suwarni, Emi
JURNAL ADMINISTRASI BISNIS (JAB) Vol. 13 No. 2 (2023)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.13.2.130-138

Abstract

The purpose of this study was to determine 1) whether Brand Image can influence customers in purchasing decisions. 2) whether Price can influence customers in purchasing decisions 3) whether Product Quality can influence customers in purchasing decisions. The population of this study was all customers who knew and bought Toyota Kijang Innova Zenix hybrid vehicles in Bandar Lampung. The sample used in this study had 154 respondents. The sampling method used is a non-probability sample with a purposive sampling technique. Overall, the results of this study are 1) Brand image has a positive effect on Purchasing Decisions, 2) Price has a positive effect on Purchasing Decisions, and 3) Product quality has a positive effect on Purchasing Decisions.
Online Marketing Readiness of MSMEs in Indonesia: A Perspective of Technology Organizational Environmental Framework Asmawati, Asmawati; Ahmad, Imam; Suwarni, Emi; Alita, Debby; Hasrina, Cut Delsi
Journal of Economics, Business, and Accountancy Ventura Vol. 27 No. 1 (2024): April - July 2024
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v27i1.3399

Abstract

Micro, Small, and Medium-sized Enterprises (MSMEs) play a crucial role in the economic landscape of tourism areas, offering collective services that enhance tourist experiences and convenience at destinations. One key effort to promote tourism is enhancing the technological readiness of MSMEs. This study aims to evaluate the preparedness of MSMEs to adopt e-commerce technology. Data was gathered through interviews and questionnaires distributed randomly to 184 business operators. The research utilized the Technology Organizational Environmental (TOE) framework, encompassing ten indicators identified from various sources. Data analysis was conducted using Structural Equation Modeling (SEM) with four hypotheses. The findings reveal that both organizational readiness and external environmental support have a positive impact on technology adoption readiness. Furthermore, organizational readiness significantly mediates the relationship between environmental support and technological readiness. Therefore, it is essential to develop the organizational readiness of MSMEs to facilitate the adoption of e-commerce technology.
The Effect Of Job Satisfaction And Organizational Commitment On Turnover Intention With Person Organization Fit As Moderator Variable Suwarni, Emi; Handayani, Midiana Astuti; Pratama, Eko Nur
APTISI Transactions on Management (ATM) Vol 6 No 1 (2022): ATM (APTISI Transactions on Management: January)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/atm.v6i1.1722

Abstract

This study aims to examine and analyze the effect of job satisfaction and organizational commitment on turnover intention with person organization fit as a moderating variable on employees of PT Febri Dharma Mandiri. This research is a descriptive research with a quantitative approach. In this study, data were collected using a questionnaire as many as 123 respondents. By reducing the outlier data, the amount of data that can be processed is 109 data. Data analysis used multiple linear regression analysis and Moderated Regression Anlysis (MRA). The results of multiple linear regression analysis show that job satisfaction and organizational commitment partially have a negative and significant effect on turnover intention. Moderated Regression Analysis (MRA) shows that Person organization fit is not able to moderate job satisfaction on turnover intention, while Person organization fit is able to moderate organizational commitment to turnover intention. This study aims to determine the effect of job satisfaction and organizational commitment on turnover intention with person organization fit as a moderating variable on employees of PT Febri Dharma Mandiri. Respondents in this study amounted to 123 employees and data that can be processed amounted to 109 data. Based on the data that has been collected and the tests that have been carried out on the problem using multiple linear regression models and MRA (Moderated Regression Anlysis).
Social Commerce Adoption to Enhance SMEs Performance: Technology, Organization and Environment (TOE) Perspectives Lina, Lia Febria; Suwarni, Emi
Jurnal Aplikasi Bisnis dan Manajemen Vol. 8 No. 3 (2022): JABM Vol. 8 No. 3, September 2022
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.8.3.689

Abstract

Currently, the shift in consumer behavior has led to an increase in the average value of purchase transactions. This is an opportunity for SMEs to take advantage of the digital space for business acceleration. This study aims to explore the technological, organizational, and environmental (TOE) framework as a driving factor technological adoption. Technological factors used in this study are the benefits obtained and utilized. Then, the organizational factors tested in this study are top management support and knowledge of IT/IS employees and the last environmental factor is customer pressure and competitive pressure. This study uses a quantitative approach and survey methods to 144 SMEs. The findings in this study are perceived advantage, top management support and customer pressure have positive effect on technology adoption and have an effect on SMEs performance both on financial performance and brand performance. Keywords: SMEs, social commerce, technological, organization and environmental (TOE)