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All Journal Social, Humanities, and Educational Studies (SHEs): Conference Series Jurnal Ilmiah Manajemen Kesatuan Tulisan Ilmiah Pariwisata (TULIP) Jurnal Media Informatika Journal of Universal Community Empowerment Provision
Sukarana, Murdiani
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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PERAN BARISTA DALAM PENGEMBANGAN USAHA RESTORAN INFORMAL DI SULAWESI SELATAN (STUDI PADA USAHA RESTORAN INFORMAL DI KOTA PAREPARE PROVINSI SULAWESI SELATAN) Winowatan, Wim Johannes; Suarta, I Putu; Sukarana, Murdiani
Tulisan Ilmiah Pariwisata (TULIP) Vol 4, No 2 (2021): DESEMBER 2021
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.4.2.110-120.2021

Abstract

Penelitian ini bertujuan untuk mengetahui peran barista dalam pengembangan usaha restoran informal di sulawesi selatan (studi pada usaha restoran informal di kota parepare provinsi Sulawesi selatan) berdasarkan Persepsi Konsumen terhadap pelayanan Barista, Peran Barista Dalam Pengembangan Usaha Restoran Informal, dan Kepuasan Konsumen Terhadap Pelayanan Barista di kota parepare provinsi Sulawesi selatan. Metode dalam Penelitian ini adalah kualitatif dengan menggunakan pendekatan deskriptif. Metode pengumpulan data dalam penelitian ini dilakukan melalui observasi, wawancara dengan daftar pertanyaan dan dokumentasi. Hasil penelitian menunjukkan bahwa, Persepsi konsumen terhadap pelayanan Barista belum maksimal dipahami secara umum termasuk maksud dan tujuannya. Barista kurang paham pentingnya persepsi kunsumen terhadap pelayanan khususnya pelayanan dalam meracik minuman kopi.  Perlu untuk ditindaklanjuti agar konsumen atau tamu dapat lebih memahami keberadaan dan pelayanan Barista, hal ini disebabkan konsumen atau tamu hanya sebagai peminum kopi bukan penikmat kopi dan hanya memilih jenis kopi yang disediakan, Keberadaa Barista dan pelayanannya yang tersedia pada kafé hanya menyediakan kopi berdasarkan kebutuhan konsumen atau tamu serta masih sekitar kurangnya ketersediaan peralatan yang sangat terbatas dan mahal yang harus dikeluarkan untuk tiap peralatan yang dibutuhkan .
Optimizing Creative Economic Potential through Training Implementation Sukarana, Murdiani; Abdi, Abdi; Syahrial, Syahrial
Journal of Universal Community Empowerment Provision Vol. 4 No. 2 (2024): Journal of Universal Community Empowerment Provision
Publisher : Pusat Studi Pembangunan dan Pemberdayaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jucep.v4i2.416

Abstract

This research explores the important role of support in designing programs and training as a key element in improving community welfare in the area. The focus is on the strategies undertaken to strengthen the capacity of local communities in managing and sustainably utilizing the resources found in Malenrang Beach, Panaikang Village, East Sinjai Regency. The results of this study provide an in-depth look at the importance of two-way dialogue between service providers and communities, the provision of up-to-date information, and needs-based training in the context of tourism destination development. As a result, this research provides an important contribution in efforts to advance the potential of the creative economy in the Malenrang Beach area, Panaikang Village, East Sinjai Regency.
Eksplorasi Kebutuhan Teknologi MPOS untuk Mendukung Pengembangan UMKM di Kabupaten Takalar Sukarana, Murdiani; Anas, Muhammad; Machmury, Andri
Jurnal Media Informatika Vol. 6 No. 1 (2024): Jurnal Media Informatika Edisi September - Desember
Publisher : Lembaga Dongan Dosen

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Abstract

This study explores the benefits and challenges of using Mobile Point of Sale (MPOS) in the UMKM sector in Takalar Regency, focusing on 8 out of 23 businesses that have adopted this technology. The research methodology involved in-depth interviews with UMKM owners and managers to identify how MPOS affects their operations. The main findings indicate that MPOS significantly contributes to operational efficiency, particularly in transaction management and accounting. Benefits such as ease of transaction tracking and a variety of payment options enhance customer satisfaction and expedite the checkout process. However, challenges such as the need for basic skills, additional costs, and reliance on stable internet connections remain obstacles. In conclusion, although MPOS offers many advantages, successful adoption requires good technological infrastructure and adequate staff training. Recommendations include enhancing features and support to address existing challenges and encourage broader MPOS adoption in UMKM
Integrating Financial Management into Hotel Restaurant Operations Sukarana, Murdiani
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 6 (2025): JIMKES Edisi November 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i6.4381

Abstract

Hotel restaurants face significant challenges in managing food waste, resource allocation, and pricing, which undermine profitability and operational efficiency. This study aims to analyze the role of financial management in menu development and pricing decisions to enhance the performance of hotel restaurants. Employing a library-based research approach, the study reviews secondary data from books, journals, and articles published between 2005 and 2025, using content analysis to identify key themes. The findings reveal that integrating financial principles, such as cost-volume-profit analysis and demand theory, can reduce food waste through strategic menu design and increase revenue with dynamic pricing strategies. However, many hotel restaurants struggle with inadequate financial tools and static pricing models, leading to inefficiencies. The study concludes that adopting robust financial management practices, including menu engineering and flexible pricing, enables managers to optimize resources and align offerings with market demands. These strategies foster sustainable profitability and improved customer satisfaction, offering practical solutions for hotel restaurant managers to address operational challenges effectively.
The Impact of Digital Financial Literacy on Investment Decisions in Mutual Funds and Money Markets among Millennials Fatihudin, Didin; Sayekti, Fitria Ningrum; Sukarana, Murdiani; Sulandjari, Rekno; Tahu, Gregorius Paulus
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 2 (2026): JIMKES Edisi March 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i2.5142

Abstract

The rapid growth of digital financial services has transformed how individuals manage and invest their money, particularly among millennials who are more inclined to use online platforms for financial transactions. This study investigates the impact of digital financial literacy on investment decisions in mutual funds and money markets among millennials. As digital platforms become increasingly prevalent, understanding how millennials’ financial literacy affects their ability to make informed investment choices is crucial. The research employs a library research method, analyzing secondary data from scholarly articles, books, and previous studies. The findings indicate that millennials with higher levels of digital financial literacy make more informed and strategic investment decisions, demonstrating improved risk management and better use of digital platforms. In contrast, those with lower financial literacy are more prone to impulsive decisions and external influences. The study concludes that enhancing digital financial literacy is essential for empowering millennials to make responsible investment choices, thereby contributing to better financial outcomes and sustainable wealth building. These findings imply that policymakers, educators, and financial institutions should prioritize digital financial education programs to strengthen millennials’ decision-making capabilities and promote long-term financial stability.
Profil Pemasaran Pariwisata di Kawasan Bahari: Studi Kasus Akomodasi Restoran Sukarana, Murdiani; Sudarmi, Sudarmi; Anas, Muhammad
Social, Humanities, and Educational Studies (SHES): Conference Series Vol 8, No 2 (2025): Social, Humanities, and Educational Studies (SHEs): Conference Series
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/shes.v8i2.100008

Abstract

Penurunan kunjungan wisatawan dan dampak ekonomi negatif memerlukan strategi pemasaran yang efektif oleh industri perhotelan. Penelitian ini bertujuan untuk mengeksplorasi strategi pemasaran dari dua restoran pada destinasi bahari utama di Indonesia. Penelitian ini menggunakan pendekatan studi kasus dengan purposive sampling yaitu Bira dan Mandalika. Data dikumpulkan melalui teknik wawancara, observasi, tinjauan pustaka, dan dokumentasi. Hasil penelitian ini menunjukkan bahwa restoran di Bira mengandalkan fitur unik, tetapi strategi pemasaran mereka kurang melibatkan kemitraan lokal. Sementara, di Mandalika, restoran lebih banyak menargetkan wisatawan kelas atas dengan fasilitas mewah dan promosi khusus. Strategi pemasaran yang terintegrasi dan berbasis kemitraan lokal di Mandalika terbukti lebih efektif dibandingkan dengan pendekatan yang lebih terbatas di Bira. Oleh karena itu, dalam bidang pemasaran perlu adanya strategi yang tepat dengan memanfaatkan keunikan dan melibatkan kemitraan lokal serta mengeksplorasi kombinasi strategi ini untuk meningkatkan daya tarik dan efektivitas pemasaran di sektor perhotelan dan restoran.
Co-Authors A.A. Ketut Agung Cahyawan W Abdi Abdi, Abdi Didin Fatihudin Fitria Ningrum Sayekti Gregorius Paulus Tahu Machmury, Andri Muhammad Anas Rekno Sulandjari Suarta, I Putu Sudarmi Sudarmi SYAHRIAL SYAHRIAL Winowatan, Wim Johannes