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All Journal JAM : Jurnal Aplikasi Manajemen Indikator: Jurnal Ilmiah Manajemen & Bisnis Journal of Innovative and Creativity Jurnal Manajemen Maranatha
Asan, Sucipto
Business School, Universitas Pelita Harapan
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Analisis Work Engagement Karyawan Frontline High-Contact dan Low –Contact Industri Jasa di Jakarta dan Tangerang Asan, Sucipto; Judith, Juana
Indikator: Jurnal Ilmiah Manajemen dan Bisnis Vol 4, No 2 (2020)
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/indikator.v4i2.10006

Abstract

ABSTRACT :Work engagement in frontline employees play an important role that will effect and the capability of the  organization in serving its customer. This research was to examine whether there were differences in the influence of Service Climate, Job Satisfaction and Affective Commitment on Work Engagement in High-Contact and Low Contact frontline employees in Jakarta and Tangerang. And whether there were influences of Work Engagement on Adaptability behavior as well as Career Commitment among High Contact and Low Contact frontline employees in Jakarta and Tangerang.  The author found there were almost no differences among High Contact and Low Contact frontline employees except on the Job Satisfaction, where there was no significant influence toward Work Engagement in frontline low-contact employee which was in contrast with the frontline High-Contact employee.  This research will enrich the discourse on the relationship between Job Satisfaction and Work Engagement. This finding provides empirical evidence on a limited scale that in certain segmentation, especially for low contact workers, job satisfaction did not  have a positive influence on Work Engagement.  ABSTRAK:Work Engagement  (pikiran dan emosi positif bekerja) di karyawan garis depan (frontline) memainkan peran penting yang akan mempengaruhi dan kemampuan organisasi dalam melayani pelanggannya. Penelitian ini untuk menguji apakah ada perbedaan pengaruh Iklim Layanan, Kepuasan Kerja dan Komitmen Afektif terhadap Work Engagement  pada karyawan frontline High-Contact dan Low-Contact di Jakarta dan Tangerang. Dan apakah ada pengaruh Work Engagement terhadap perilaku Adaptabilitas serta Komitmen Karir di antara karyawan frontline High-Contact dan Low-Contact di Jakarta dan Tangerang. Penulis menemukan hampir tidak ada perbedaan antara karyawan frontline High-Contact dan Low-Contact kecuali pada Kepuasan Kerja, di mana tidak ada pengaruh yang signifikan terhadap Keterlibatan Kerja di karyawan kontak rendah di garis depan yang berbeda dengan karyawan frontline High-Contact. Penelitian ini akan memperkaya wacana tentang hubungan antara Kepuasan Kerja dan Work Engagement. Temuan ini memberikan bukti empiris pada skala terbatas bahwa dalam segmentasi tertentu, terutama untuk pekerja Low-Contact , kepuasan kerja tidak memiliki pengaruh positif pada Work Engagement.
EMPLOYEE ENGAGEMENT AND ORGANIZATION SUPPORT STRATEGIES: THE MEDIATING ROLE OF PERCEIVED ORGANIZATION SUPPORT FOR HOLISTIC EMPLOYEE SUBJECTIVE WELL-BEING Asan, Sucipto; Panjaitan, Andry; Suwu, Selvi Esther; Ferdinand, Ferry Vincenttius
Jurnal Aplikasi Manajemen Vol. 18 No. 4 (2020)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2020.018.04.14

Abstract

Keeping employees engaged is strategically important. This paper analyzes the drivers of employee engagement from the point of view of organizational support for employee well-being. The article contains an analysis of data of 509 respondents from a faithbased higher education in Indonesia, conducted through PLS structural equation modeling analysis. The result indicates that the organization support in terms of organization internal communication, performance-based reward and recognition, and perceived organization support on holistic employee subjective well-being has a direct positive influence on employee engagement. The perceived organization support on holistic employee subjective well-being played a mediating role between employee engagement and teamwork dynamic, supervisor support, and work environment. The findings imply theory and practice especially in enhancing employee engagement experience through organizational support. For future research, we suggest including more various organizations and industries to better understand the variable interdependencies in various contexts.
Analisis work engagement karyawan frontline high-contact dan low-contact di industri jasa Asan, Sucipto; Huliselan, Juanna Judith
Jurnal Manajemen Maranatha Vol 19 No 2 (2020): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i2.2425

Abstract

Work engagement (positive working mind and emotion) in frontline employees (FLEs) plays an important role that will affect the capability of the organization in serving its customer. The goal of this research is to examine whether there were differences in the influence of service climate, job satisfaction, and affective commitment toward work engagement in high-contact and low-contact frontline employees in Jakarta and Tangerang; and whether there were influences of work engagement toward adaptability behavior as well as career commitment among high-contact and low-contact frontline employees. Questionnaire is administered to 200 FLEs from multiple high and low contact service industries in Jakarta and Tangerang. Structural Equation Modeling-Partial Least Square (SEM-PLS) is used to test hypotheses. The author found there were almost no differences among high-contact and low-contact frontline employees except on the job satisfaction, where there was no significant influence toward work engagement in frontline low-contact employee which was in contrast with the frontline high-contact employee. This research will enrich the discourse on the relationship between job satisfaction and work engagement. This finding provides empirical evidence on a limited scale that in certain segmentation, especially for low-contact workers, job satisfaction did not have a positive influence on work engagement.
Faktor-faktor yang memengaruhi pengalaman merek ramah lingkungan dan dampaknya pada intensi perilaku konsumen hijau Asan, Sucipto; Antonio, Ferdi
Jurnal Manajemen Maranatha Vol 22 No 2 (2023): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v22i2.6080

Abstract

Researchers have worked hard for many years to investigate the factors that influence pro-environmental behavior and still found inconsistent result of the predictors. Therefore, there is a need to identify other potential environmental behavior predictors. The intention of this study is to investigate the drivers of green brand experience and its impact on pro-environmental behavioural intentions. This study analyzes 229 customers of green beauty and personal care brand in Indonesia using quantitative method with non-probability purposive sampling technique. This study found that only interactivity and green informativeness in social media marketing management activities have positive and significant influence on the green brand experience. While entertainment, customization, and WOM have entertainment, customization, and WOM insignificant influence. This study also found that green brand experience has positive and significantly influenced customer co-creation participation, repurchase, as well as green word of mouth intention. The findings contribute to the development theory of brand experience and Technologies for the Pro-Ecological Action Model. This study also contributes to the management of social media activities in enhancing green brand experience and promoting pro-environmental behavioural intentions that benefit both the brand and the environment.
Online consumer review dan green brand experience: Faktor pendorong green repurchase intention Asan, Sucipto
Jurnal Manajemen Maranatha Vol 24 No 1 (2024): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v24i1.10151

Abstract

Green products are often perceived as healthier, of higher quality, and as contributors to sustainable development. Accelerating green purchasing behavior is anticipated to enhance sustainability and improve quality of life. Understanding the predictive and mediating factors that influence the intention to repurchase green products is essential for expanding the green market and addressing environmental challenges. This study aims to identify these factors and assess their impact on green repurchase intention. Data were collected from 262 respondents who use green personal care products in Indonesia, employing a non-probability purposive sampling technique. The analysis was conducted using the partial least squares structural equation modeling (PLS-SEM) approach. The findings reveal that online customer reviews significantly and positively influence both green brand experience and green repurchase intention. Additionally, green brand experience was found to partially mediate the relationship between online customer reviews and green repurchase intention. This research is the first attempt to examine the link between online customer reviews and green brand experience, offering valuable insights for green brands seeking to boost repurchase rates. Companies are advised to enhance customers' green brand experiences by encouraging authentic customer reviews that emphasize the green aspects of the brand, thereby reinforcing the brand's green image and driving repeat purchases.
Analisis Pengaruh Fleksibilitas Ruang Kerja, Waktu Kerja, Fungsional Kerja Dan Operasional Kerja Terhadap Employee Engagement Pada Karyawan Generasi Z Ronatio, Nataline Emmanuela; Asan, Sucipto
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.4496

Abstract

Penelitian ini bertujuan untuk menganalisis dampak dari fleksibilitas ruang kerja, waktu kerja, fungsional kerja, dan operasional kerja terhadap tingkat keterlibatan karyawan (employee engagement) pada karyawan Generasi Z. Pendekatan metodologi yang digunakan dalam penelitian ini adalah pendekatan kuantitatif. Pengumpulan data dilakukan melalui survei yang melibatkan 187 responden dari Generasi Z yang bekerja di perusahaan yang menerapkan kebijakan kerja fleksibel. Teknik pengambilan sampel yang diterapkan adalah purposive sampling. Analisis data dilakukan dengan menggunakan metode Partial Least Squares Structural Equation Modeling (PLS-SEM) melalui perangkat lunak SmartPLS 4.0, yang mencakup evaluasi model luar (outer model) dan model dalam (inner model). Hasil dari penelitian ini menunjukkan bahwa variabel fleksibilitas waktu kerja, ruang kerja, fungsional kerja, dan operasional kerja memiliki pengaruh positif terhadap tingkat keterlibatan karyawan. Temuan ini menggarisbawahi pentingnya penerapan kebijakan fleksibilitas kerja secara holistik sebagai upaya untuk meningkatkan keterlibatan karyawan Generasi Z. Implikasi dari penelitian ini mendorong organisasi untuk merancang sistem kerja yang fleksibel dan adaptif, guna meningkatkan motivasi serta produktivitas generasi muda dalam konteks lingkungan kerja modern.
Co-Authors Antonio, Ferdi Ferdinand, Ferry Vincenttius Juanna Judith Huliselan, Juanna Judith Judith, Juana Panjaitan, Andry M. Ronatio, Nataline Emmanuela Selvi Esther Suwu, Selvi Esther