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Designing Internet Shopping Mall in the Customer Behavior Perspective Hermawan, Iwan; Sartono; Hindrawati, Gita; Amid, Jusmi; Suwondo, Agus
Conference Series Vol. 3 No. 2 (2021): International Conference on Global Innovation and Trends in Economy 2021
Publisher : ADI Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/conferenceseries.v3i2.621

Abstract

Internet shopping mall (E-mall) is a form of e-shop expansion that has a trading complexity and many product variants. E-mall is still limited in its application because its development requires relatively large capital than building an e-shop. Moreover, the development of application portfolios and architectural design that facilitates how the physical and virtual value chains are elaborated has not been carried out in many system development studies. In designing the portfolio, it is related to the consumer behaviour perspective. The direction of the study is to build an e-mall design concept that elaborates the physical and virtual value chain. The sample of this research is the target consumers who have shopped online as many as 168 respondents in Indonesia. A multivariate statistical study approach using conjoint analysis was employed to develop the E-mall design. This study produces five main dimensions that can be used as a reference for E-mall developers and further develop an application portfolio.
Developing Business Start-up to Promote Job Creation: An Entrepreneurship Perspective in Pandemic Era Sartono, Sartono; Hermawan, Iwan; Amid, Jusmi; Suwondo, Agus; Putri, Devani Nariratya
JDM (Jurnal Dinamika Manajemen) Vol 14, No 1 (2023): March 2023
Publisher : Department of Management, Faculty of Economics and Business, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v14i1.38809

Abstract

Market stagnation and employee rationalization caused by global social restrictions are problems arising from the Pandemic crisis. It caused a 6.5% increase in the global unemployment rate in 2020 and pushed down the work opportunity for the labor force. Therefore, the state needs efforts to increase the availability of job opportunities by supporting the formation of a start-up. This study aims to form a strategic model with Start-up entrepreneurship as a driver in increasing job opportunities in the Pandemic Era. This study refers data panel from GEM (Global Entrepreneurship Monitor) in 2019-2021 with 102 data from 34 countries. The testing method used is the Component-Based Structural Equation Model (CB-SEM), which shows that the Start-up Entrepreneurship variable has succeeded in becoming a total mediation variable for the relationship between Entrepreneurship Capability and Job Creation Activity and the relationship between Entrepreneurship Intention and Job Creation Activity. This study provides a body of knowledge on applying the management Labor Supply theory. The significance of the role of Entrepreneurship capability, which emphasizes a proactive attitude in creating opportunities and entrepreneurship intention through business incubation, can increase Start-up Entrepreneurship, which impacts Job Creation Activity.