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Hindrawati, Gita
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Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Mathematics Physics Social Sciences

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Innovative Entrepreneurship for Online Business: Qualitative Study Hermawan, Iwan; Hindrawati, Gita; Inayah; Suharmanto
Conference Series Vol. 3 No. 2 (2021): International Conference on Global Innovation and Trends in Economy 2021
Publisher : ADI Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/conferenceseries.v3i2.619

Abstract

Entrepreneurship in online business is related to the rapidly growing number of internet literacy in Indonesia. Currently, 160 million people access the internet, making Indonesia an economical cake that creates a potential market. It encourages market competition and innovation in the red zone. Competition triggers business actors, including entrepreneurs, to rethink the strategies applied to win market competition relevant to the current phenomenon. The research question is related to how online business entrepreneurs take advantage of innovation to survive the business turbulence, such as developing technology, changing regulations, market tastes, and the need for social distancing in a pandemic situation. Innovative Entrepreneurship (IE), initially inspired by Schumpeter and Lumpkin Dess, is now further transformed by the evolution of generations from generation X to generation Y (millennial generation). Millennials have different characters and lifestyles, so that in terms of entrepreneurial characteristics, millennials have an IE perspective that brings their uniqueness. In line with the development of the internet and application breakthroughs by unicorn developers, E-marketplaces have become an interesting online business phenomenon to explore and create the dynamics of IE. This study is based on the perspective of technology-based entrepreneurship through a qualitative approach. The results of the study obtained an IE construct with millennial ownership. The construct of IE in the online business environment is formed by four dimensions, namely technology, work atmosphere, organizational strategy, and market agility. By applying these four dimensions, the IE construct will foster entrepreneurship to formulate better ways to survive and win the competition in the e-marketplace business environment.
Designing Internet Shopping Mall in the Customer Behavior Perspective Hermawan, Iwan; Sartono; Hindrawati, Gita; Amid, Jusmi; Suwondo, Agus
Conference Series Vol. 3 No. 2 (2021): International Conference on Global Innovation and Trends in Economy 2021
Publisher : ADI Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/conferenceseries.v3i2.621

Abstract

Internet shopping mall (E-mall) is a form of e-shop expansion that has a trading complexity and many product variants. E-mall is still limited in its application because its development requires relatively large capital than building an e-shop. Moreover, the development of application portfolios and architectural design that facilitates how the physical and virtual value chains are elaborated has not been carried out in many system development studies. In designing the portfolio, it is related to the consumer behaviour perspective. The direction of the study is to build an e-mall design concept that elaborates the physical and virtual value chain. The sample of this research is the target consumers who have shopped online as many as 168 respondents in Indonesia. A multivariate statistical study approach using conjoint analysis was employed to develop the E-mall design. This study produces five main dimensions that can be used as a reference for E-mall developers and further develop an application portfolio.
The Empowerment of Sukoharjo Magpie Breeders in The Role of Strengthening Production Capacity and Financial System Management Hermawan, Iwan; Suharmanto, Suharmanto; Hindrawati, Gita; Sartono, Sartono; Inayah, Inayah; Rahmawati, Lusiana
International Journal of Research and Community Empowerment Vol. 2 No. 1 (2024): February 2024
Publisher : Mitra Edukasi dan Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58706/ijorce.v2n1.p14-23

Abstract

The bird industry has a promising opportunity because in a year it can generate a turnover of 1.7 trillion, so the bird business is much favored by the community. One of the bird breeding UD Murai Batu Tarto Jaya., can earn a turnover of 50-80 million per month. This turnover can still grow, but there is a market gap of 20%. This gap occurs due to market demand that is not met because the production approach is still manual and the condition of the birdhouse space is inadequate. Another problem is the inseparable use of finances between business and household needs, which results in unmeasured financial performance and causes difficulties in accessing business capital loans from financial institutions. This community service aims to provide solutions for strengthening production capacity through improved incubation techniques, clean production-based birdhouse design, strengthening the managerial side through a simple financial system implementation package, and entrepreneurial management training. The method used in building a complete solution in this community service acquired Borg and Gall R&D with the calculation of the questionnaire used to measure the achievement of knowledge and skills induction based on the three-box method. The implementation of the community service program has shown an increase in the skills of partner SMEs by 87%, an increase in knowledge by 88.09%, and the development of ideas for sustainability by 96.3%, as well as providing instrument strengthening by providing automatic hatching machines and cages.  This community service provides a complete solution to strengthening the production and management of financial systems in Murai Batu Tarto Jaya SMEs.
Empowerment of Chicken Farmers Based on Cleaner Production and Strengthening of Product Added Value through Entrepreneurial Knowledge Enhancement Hermawan , Iwan; Suharmanto, Suharmanto; Hindrawati, Gita; Sartono, Sartono; Inayah, Inayah; Pratama, Bagas
International Journal of Research and Community Empowerment Vol. 2 No. 2 (2024): August 2024
Publisher : Mitra Edukasi dan Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58706/ijorce.v2n2.p56-64

Abstract

Given the environmental and health challenges, chicken poultry farms are now facing an increasing urgency to implement cleaner production. The application of the Cleaner Production concept is expected to be a solution to increase business efficiency and sustainability. One way is to process chicken poultry farm waste into valuable products, such as organic fertilizers, thereby reducing environmental negative impacts. This research method uses a Research and Development (R&D) approach with a three-box method. The community participates in a training program focusing on the innovation of processed chicken products, namely the manufacture of dimsum. This training covers theory and practices about Cleaner Production and dimsum-making techniques. The method used in building a complete solution in community service was obtained by Borg and Gall with the calculation of a questionnaire used to measure the achievement of induction of knowledge and skills based on the three-box method. The implementation of community service programs has shown an increase in the skills of partner Small and Medium Enterprises (SMEs) by 89%, an increase in knowledge by 97.6%, and the development of ideas for sustainability by 98.8%. This community service provides a complete solution to increase cleaner production, effectively improving skills and adding value to UD Sumber Mandiri processed chicken products.  
Co-Authors Agus Suwondo Amid, Jusmi Hermawan , Iwan Inayah Inayah Inayah Lusiana Rahmawati Pratama, Bagas Sartono Sartono Sartono, Sartono Suharmanto