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All Journal EBSJ SOLUSI International Journal of Social and Management Studies (IJOSMAS)
Murwanto, Haris
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The Impact Of Self-Actualization And Compensation Towards Multipurpose Cooperative Managers Work Performance In Semarang Kusnilawati, Nunik; Murwanto, Haris; Ariefiantoro, Teguh
Economics and Business Solutions Journal Vol. 2 No. 1 (2018): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (562.846 KB) | DOI: 10.26623/ebsj.v2i1.1176

Abstract

Article 33 of the 1945 Constitution of the Republic of Indonesia puts the cooperative as the pillar of our national economy. However, its contribution to national economy is hardly significant due to several constraints; among them is human resources.The purpose of the study is to analyze the impact of self-actualization and compensation towards the working performance of multi-purpose cooperative managers by using quantitative approach. This research used purposive sampling technique and collected a sample of 114 multi-purpose cooperative manager of 168 population using. Binary regression is used in descriptive statistics test.The results show that both self-actualization and compensation have significant influence towards the working performance of multi-purpose cooperative managers in Semarang.
BRAND PERSONALITY DAN GENDER BRAND PERSONALITY STRATEGI MEMBANGUN MEREK Murwanto, Haris
Solusi Vol. 18 No. 1 (2020): January
Publisher : Fakultas Ekonomi, Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/slsi.v18i1.2104

Abstract

Merek adalah hal yang harus dimiliki dan melekat pada produk apabila menginginkan produk dapat diterima oleh konsumen. Dalam membuat merek, sebuah merek harus memiliki aspek tangible dan intangible. Aspek tangible yang terdiri dari nama, logo, slogan dan kemasan, hal ini berkaitan dengan persepsi yang ingin dibangun dari merek tersebut. Secara visual, logo dibuat dengan baik termasuk pemberian warna agar mudah diingat, mudah merepresentasikan sebuah produk dalam hal manfaat dan kegunaan serta mencerminkan kualitas produk. Aspek intangible yang terdiri dari nilai dan citra merek akan didapat dari reputasi merek tersebut.Dalam membuat, menetapkan dan membangun merek, hendaknya diperhatikan dengan seksama brand personality seperti apa yang akan dimiliki oleh merek tersebut, jika sudah diketahui target pasar yang akan dimasuki akan lebih mudah membentuk brand personality pada merek tersebut. Jika target pasar produk tersebut adalah orang-orang yang bersifat sederhana dan ceria maka brand personality difokuskan kepada dimensi sincerity (ketulusan), jika target pasarnya adalah orang-orang yang berkepribadian dinamis fokus pada dimensi excitement (kegembiraan), jika ingin target pasarnya orang-orang yang percaya diri maka fokus pada dimensi competence (kompetensi), jika target pasarnya orang-orang yang senang glamor dan tampil mempesona dapat fokus pada dimensi sophistication (kecanggihan) dan jika ingin target pasar orang-orang yang senang bertualang, berpenampilan gagah maka fokus pada dimensi ruggedness (ketangguhan). Alternatif lain adalah gabungan dari beberapa dimensi brand personality yang ada.  Kata Kunci : Brand Personality, Gender, Strategi
IMPACT OF INDUSTRY TYPE, COMPANY SIZE, PROFITABILITY AND LEVERAGE TO CARBON EMISSION DISCLOSURE Murwanto, Haris; Trilestari, Rr. Dian Indriana
International Journal of Social and Management Studies Vol. 3 No. 4 (2022): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5555/ijosmas.v3i4.213

Abstract

The aim of this study is to analyze the impact of industry type, company size, profitability, and leverage to carbon emission disclosure empirically. The population in this research are all mining companies listed on the Indonesia Stock Exchange (IDX) for the 2018-2020 period. The sample used were 14 companies with an observation period of 2018-2020, so 42 company data were obtained. This research used legitimacy theory and stakeholder theory. The sample selection method in this research used purposive sampling with quantitative approaches. The analytical technique used in hypothesis testing is multiple linear regression analysis. The results of this research indicate that company size affects carbon emission disclosure. Meanwhile, the profitability, and leverage do not affect carbon emission disclosure. The limitations of this research are: (1) The measurement index of the company’s carbon emission disclosure coverage is not following the conditions of companies in Indonesia, (2) Eliminating 1 variable, namely industry type. The future research agendas are: (1) Further research is expected to improve the list of carbon emission disclosure items, (2) Further research is expected to be able to develop measurements for carbon emission disclosure that are following conditions in Indonesia. Keywords: Carbon Emission Disclosure, Industry Type, Company Size, Profitability, Leverage
Co-Authors Kusnilawati, Nunik Teguh Ariefiantoro, Teguh Trilestari, Rr. Dian Indriana