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All Journal JURNAL MAHKAMAH EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) Al-Muamalat: Jurnal Hukum dan Ekonomi Syari'ah Jurnal Iqtisaduna
musyafa', Musyafa'
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Religion Humanities Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Social Sciences

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Keputusan Pembelian Air Mineral Dalam Kemasan Di Kabupaten Jepara Damayanti, Melisa; Musyafa', Musyafa'
Jurnal Iqtisaduna Vol 10 No 2 (2024)
Publisher : Universitas Islam Negeri Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/iqtisaduna.v10i2.52350

Abstract

The purpose of this study was to examine how product knowledge, price, religiosity, and halal labeling influence consumers' decision to purchase bottled mineral water in 16 sub-districts located in Jepara Regency, Indonesia. Quantitative research methodology was applied to a population of individuals who have used bottled mineral water. The research sample amounted to 100 respondents obtained from the Lemeshow formula. Data were collected through questionnaires and used analytical techniques of validity test, reliability test, classical assumption test, multiple linear regression analysis, and hypothesis testing. The findings of the analysis show that although product knowledge, price, and halal label significantly influence consumers' decision to buy bottled mineral water, religiosity has no significant impact on the decision, indicating that consumers prioritize functional and practical factors over aspects of religiosity, among these variables, the halal label has the greatest influence on purchasing decisions. The results of this study provide valuable information for manufacturers and marketers to create more successful marketing strategies by considering the elements that influence consumer preferences.
Keputusan Pembelian Kosmetik Halal di Kalangan Generasi Z Muslim Agustina, Alvi Khoiriah; Musyafa', Musyafa'
Ekonomi, Keuangan, Investasi dan Syariah (EKUITAS) Vol 6 No 3 (2025): February 2025
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/ekuitas.v6i3.6891

Abstract

This study aims to analyze the effect of halal lifestyle, halal awareness, religiosity, and product quality on purchasing decisions for halal cosmetics for Generation Z Muslims in Jepara Regency. This generation has explorative, critical, and highly connected characteristics with the digital world, which is both an opportunity and a challenge for the development of the halal cosmetics industry. The research was conducted in Jepara Regency using a quantitative approach. The sample consisted of 100 respondents selected through purposive sampling method based on certain criteria, namely generation Z who are Muslim, domiciled in Jepara Regency, and have purchased halal cosmetics. Data collection was carried out using an online questionnaire, and data analysis using multiple linear regression with SPSS Statistics 20 software. The results showed that the four independent variables had a positive and significant influence on purchasing decisions. Halal awareness has the most dominant influence with a regression coefficient of (0.441), followed by halal lifestyle (0.331), religiosity (0.280), and product quality (0.189). Overall, this research model is able to explain 60% of the variation in purchasing decisions for halal cosmetics, while the remaining 40% is influenced by other factors not examined. This research contributes to the development of consumer behavior literature and offers practical insights for manufacturers in designing appropriate marketing strategies.
Pengaruh Pendidikan Islam terhadap Keputusan Generasi Z dalam Berwirausaha: Analisis Maqashid Syariah Musyafa', Musyafa'; Chofifah, Lailatul; Aminnudin, Moch
Al - Muamalat: Jurnal Hukum dan Ekonomi Syariah Vol 10 No 1 (2025): Al-Muamalat: Jurnal Hukum Dan Ekonomi Syari'ah
Publisher : IAIN Langsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32505/muamalat.v10i1.10979

Abstract

This study aims to analyze the influence of Islamic education on Generation Z's entrepreneurial decisions from the perspective of maqashid syariah. The research employs a quantitative methodology by collecting data through questionnaires distributed to Generation Z in Jepara, using the Slovin formula for sample determination and the Likert scale for data measurement. Statistical analysis was conducted to obtain a descriptive overview of the results, which were then analyzed based on maqashid syariah. The findings indicate that Islamic education significantly influences entrepreneurial decisions, particularly in safeguarding religion (hifz din) and wealth (hifz mal), thus encouraging the formation of ethical and socially responsible entrepreneurs. This demonstrates that entrepreneurship in Islam is not merely aimed at achieving material gains but also at attaining holistic community welfare in line with maqashid syariah principles.
Analisis Syariah Compliance Koperasi Syariah Berdasar Maqasid Index Dan Peraturan Deputi Pengawasan Kementerian Koperasi Dan UMKM musyafa', Musyafa'; Pebruary, Silviana; Anam, Ahmad Khoirul
Jurnal Mahkamah : Kajian Ilmu Hukum dan Hukum Islam Vol. 3 No. 2 December (2018)
Publisher : Institut Agama Islam Ma'arif NU (IAIMNU) Metro Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25217/jm.v3i2.325

Abstract

Penelitian ini bertujuan untuk menganalisis syariah compliance koperasi syariah di Jepara dengan menggunakan maqashid index dan peraturan deputi pengawasan kementerian koperasi dan UMKM No. 07/Per/Dep.6/IV/2016 tentang Pedoman Penilaian Kesehatan KSPPS dan USPPS Koperasi. Untuk mencapai tujuan tersebut penelitian dirancang dengan jenis penelitian kualitatif. Pengumpulan data primer dengan tehnik wawancara dan observasi pada objek penelitian, dan data sekunder ditelusuri dari pustaka, media (internet/cetak), instansi terkait, dan sumber-sumber lain yang relevan. Adapun objek penelitian ditentukan dengan metodepurposive sampling. Hasil penelitian ini menunjukkan bahwa Tingkat kepatuhan koperasi syariah di Jepara berdasarkan Maqasid Index dan Peraturan Deputi Pengawasan Kementerian Koperasi dan UMKM. No. 07/2016 di Jepara dapat dikategorikan cukup patuh bahkan pada salah satu koperasi pada kategori patuh. Kepatuhan tersebut terutama pada tujuan mewujudkan keadilan melalui dimensi produk-produk yang ditawarkan bebas dari unsur riba. Selain itu Koperasi al Hikmah menunjukkan lebih patuh dibanding koperasi Mitra Muamalat. Namun keduanya sama-sama kuat dalam tujuan mewujudkan keadilan dalam produknya.
Co-Authors Agustina, Alvi Khoiriah Aminnudin, Moch Anam, Ahmad Khoirul Chofifah, Lailatul Damayanti, Melisa Silviana Pebruary