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All Journal JFMR (Journal of Fisheries and Marine Research) Dharma Bakti
Heni Irawati
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Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Education Engineering Environmental Science Social Sciences Other

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PENERAPAN STRATEGI PEMASARAN PRODUK HASIL PERIKANAN UMKM DESAKITARA BERBASIS ONLINE Heni Irawati; Luthfiyana, Novi; Bija, Stephanie
DHARMA BAKTI Dharma Bakti-Vol 5 No 2-Oktober 2022
Publisher : LPPM IST AKPRIND Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34151/dharma.v5i2.4063

Abstract

Karaca crab is one of the processed fishery products from Desakitara UMKM, located in Juata Permai Village, Tarakan City. The processed products of keraca crab have the potential for nutritional and economic value. However, the application of marketing strategies carried out by Desakitara SMEs has not been optimal, so their distribution is still limited and not well known to the public. This activity aims to provide marketing assistance for fishery products to MSME Desakitara Tarakan City through community service programs. The activity method starts from the preparation, socialization, mentoring, and monitoring and evaluation stages. The results of the activities that have been carried out are increasing partner knowledge and technology related to online-based marketing, increasing partner skills and creativity in marketing by applying the 4P principles: product (product in the form of goods/services), price (price), promotion (promotion) and place, as well as increasing sales and income of Desakitara MSME partners. After the activity has been carried out, Desakitara MSMEs are now productive again. There is an increase in income to support the development of the potential of tropical marine resources. Keywords: crustacean crab, promotion, savory crabs
Deteksi Intrusi Air Laut dengan Pengukuran TDS dan Konduktivitas pada Sumur Bor Pantai Amal Tarakan: Seawater Intrusion Detection by Measurement of Total Dissolved Solids and Electrical Cconductivity at Pantai Amal Tarakan Drill Well Heni Irawati; Tuty Alawiyah; Daraisa, Daraisa; M. Gandri Haryono; Nuraidah, Nuraidah
JFMR (Journal of Fisheries and Marine Research) Vol. 8 No. 1 (2024): JFMR on March
Publisher : Faculty of Fisheries and Marine Science, Brawijaya University, Malang, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jfmr.2024.008.01.12

Abstract

Kelurahan Pantai Amal Kota Tarakan berbatasan langsung dengan lautan yang dapat mengakibatkan rentannya kondisi kualitas air tanah. Sumur bor sebagai salah satu upaya penyediaan air bersih berpotensi mengalami intrusi air laut. Intrusi air laut merupakan proses infiltrasi air laut ke dalam tanah. Penelitian ini bertujuan untuk mendeteksi potensi intrusi air laut dengan pengukuran Total Dissolved Solids (TDS) dan konduktivitas di Kelurahan Pantai Amal Kota Tarakan. Penelitian dilakukan pada 5 lokasi sampling. Penentuan lokasi dilakukan secara purpossive sampling, sedangkan metode yang digunakan untuk melihat keterkaitan antar parameter adalah regresi linear berganda. Hasil penelitian menunjukkan bahwa pengukuran TDS secara berturut-turut 62; 60,3; 146; 57; dan 153 mg/L. Nilai tersebut masih di bawah standar baku mutu air berdasarkan Permenkes RI No 32 Tahun 2017 untuk keperluan hiegiene sanitasi. Konduktivitas tiap stasiun secara berturut-turut dengan jarak antara sumur bor ke garis pantai adalah 310,45 µS/cm dan 692 m; 1125 µS/cm dan 62 m; 239 µS/cm dan 163 m; 1019 µS/cm dan 112 m; serta 406 µS/cm dan 360 m. Hasil analisis parameter konduktivitas dan TDS menunjukkan bahwa tidak terdeteksi adanya intrusi air laut pada sumur bor Pantai Amal Tarakan. Analisis menggunakan regresi linear berganda juga menunjukkan bahwa tidak ada pengaruh antara jarak dan kedalaman terhadap konduktivitas.Pantai Amal Village, Tarakan City, is directly adjacent to the ocean leads to the vulnerability of groundwater quality conditions. Drill well, one of the efforts to provide clean water, has the potential to experience seawater intrusion. Seawater intrusion is the process of infiltrating seawater into the ground. This study aims to detect potential seawater intrusion by measuring TDS and conductivity in Pantai Amal Village, Tarakan City. The study was conducted at five sampling locations. The location is determined by purposive sampling, while the method used to see the relationship between parameters was multiple linear regression. The results showed that the TDS measurements were 62; 60.3; 146; 57; and 153 mg/L. This value is still below the water quality standard based on the Ministry of Health of the Republic of Indonesia No. 32 of 2017 for sanitation hygiene purposes. The conductivity for each station successively with the distance between the borehole to the shoreline are 310.45 µS/cm and 692 m; 1125 µS/cm and 62 m; 239 µS/cm and 163 m; 1019 µS/cm and 112 m; and 406 µS/cm and 360 m. The results of the analysis of conductivity and TDS showed that no sea water intrusion was detected in the drilled wells of Pantai Amal Tarakan. Analysis using multiple linear regression also shows that there is no influence between distance and depth on conductivity.
Co-Authors Daraisa, Daraisa Haryono, M. Gandri Novi Luthfiyana Nuraidah Nuraidah, Nuraidah Stephanie Bija Tuty Alawiyah