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All Journal Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Jurnal BisTek Pertanian : Agribisnis dan Teknologi Hasil Pertanian
Hudin, Robertus
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Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences

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Faktor-faktor yang Mempengaruhi Kepuasan Konsumen Kopi Bubuk Wamor Khas Labuan Bajo Manggarai Barat Jandu, Inosensius Harmin; Hudin, Robertus; Budiman, Nikolaus Dionesius
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14466

Abstract

The need for coffee is almost the same as the need for other important agricultural commodities. Indonesia is one of the countries with the highest coffee consumption, so coffee has become an inseparable part of people's lives. Therefore, its existence is very important. Of course, good coffee is coffee that always maintains its quality and is delicious to consume. Wamor ground coffee is an MSME that operates in the field of processing coffee into ground coffee. This research aims to find out what factors influence consumer satisfaction with Wamor coffee. The research method uses qualitative and quantitative approaches. Data collection techniques use survey methods and questionnaire instruments. The number of samples used was 50 people. The research results of the six variables used to measure consumer satisfaction with wamor powdered coffee, namely taste, ease of product access, emotional relationships, have a significant positive influence, while product continuity, service, and affordable prices have a positive but not significant influence on consumer satisfaction with wamor powdered coffee. Thus, this research provides valuable insight for Wamor Coffee UMKM in understanding their consumers' preferences and needs, which can be used as a basis for improving their products and services to better meet consumer expectations.
Persepsi Petani Terhadap Program Kartu Tani Di Desa Golo Kantar Kecamatan Borong Kabupaten Manggarai Timur Arman Ndau, Wensislaus; Hudin, Robertus; Nini, Maklina
BiSTeK Pertanian Vol 11 No 1 (2024): Juni : Jurnal BisTek Pertanian
Publisher : Fakultas Pertanian

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37832/bistek.v11i1.77

Abstract

One of the benefits of using a farmer card is to access subsidized fertilizers. Farmer cards are those programmed by the government and can function to ease all farmers' affairs in making loans, transactions, savings and regarding the acquisition of subsidized fertilizers. This research was motivated by problems in the farmer card program which according to the community was less useful for them, especially in terms of accessing fertilizer. The farmer card is expected to be able to overcome the problem of fertilizer distribution that is not on target and is expected to be able to provide welfare for every farmer owned by farmers with the fertilizer obtained, so that the farm that is run produces satisfactory production for the farmers themselves. The results showed that, on average, the number of farmers who did not understand the farmer card was 60%, while those who understood the farmer card were 37%. This is due to the lack of socialization from related agencies, causing a lack of understanding of farmers towards the farmer card program, especially given the fact there are some farmers who have not studied at all. This farmer card has also not been benefited by farmers, so farmers have difficulty getting subsidized fertilizer and have to spend expensive costs to obtain fertilizer.  
Co-Authors Arman Ndau, Wensislaus Jandu, Inosensius Harmin Nikolaus Budiman Nini, Maklina