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All Journal PROFIT : Jurnal Administrasi Bisnis International Journal of Educational Research and Social Sciences (IJERSC) International Journal of Management Science and Information Technology (IJMSIT) Kharisma: Jurnal Administrasi dan Manajemen Pendidikan Al-Abshar: Journal of Islamic Education Management
Yulianto, Edi
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences Other

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TRAVEL VLOG DALAM MENCIPTAKAN DAN MEMPROMOSIKAN DESTINATION IMAGE Pamuji, Dian Dhany; Yulianto, Edi; Kusumawati, Andriani
PROFIT: JURNAL ADMINISTRASI BISNIS 2020: SPECIAL ISSUE (EKOSISTEM START UP)
Publisher : FIA UB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (202.307 KB)

Abstract

Travel vlog which is one type of user-generated content (UGC) is becoming a marketing tool to promote a destination. Travel vlog have advantages, compared to text-based and image-based blog, then become a source of information for potential tourist before deciding to visit a destination. This article use literature review method, wants to answer the question, how effective the promotion of using travel vlogs is and the potential of vlog to create online destination image in social media. Travel vlogs have the potential to be used as a medium to create online destination image as projected online destionation image and to introduce it to the public through social media in order to become viral, then known as perceived online destination image. Promotion, which  popularly used to introduce destination image, it wil be very effective in influencing the millenial and iGen tourist if using vlog to promote, as they are the most users of social media nowadays. Buttravel vlog  must be contains unique and interesting content to attract them.
Educational Marketing Management In Increasing The Competitiveness Of Institutions Yulianto, Edi
International Journal of Educational Research & Social Sciences Vol. 5 No. 4 (2024): August 2024 ( Indonesia - Malaysia )
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijersc.v5i4.857

Abstract

This research is motivated by the phenomenon of Islamic educational institutions increasing their competitiveness, so that they are able to compete with general educational institutions in the world of education. Marketing management is an important and strategic factor in increasing the competitiveness of institutions. Based on the Higher Education Entrance Test Institute, it is Islamic educational institutions that are ranked first as institutions with the highest scores and are accepted in universities both domestically and abroad. Apart from that, the public's critical power regarding assessments of Islamic educational institutions greatly influences the quality of the institution. The research focus in writing this dissertation is on the management and marketing programs of educational institutions in increasing competitiveness. The aim of this research is to find and formulate propositions for education market segmentation, positioning, funding and educational products at Madrasah Aliyah Negeri 2 Malang City and Madrasah Aliyah Negeri 2 Kediri City. Based on the results of this research, the researcher concluded that: (1) Market segmentation divides student groups based on intellectual level, then these educational groups want to study academic or non-academic education, develop their skills or academic qualifications, market segmentation can analyze more deeply the prospective students who register In this case, it is seen from the needs, understanding, preferences and challenges faced by students. (2) The positioning carried out is to maximize the educational institution's superior and non-leading programs and then maintain relationships with alumni in order to obtain more information and a good reputation and image of the educational institution (3) The institution's marketing funding looks at and understands the factors in its financing starting from starting from marketing objectives, market evaluation, target audience, marketing mix, determining the budget, providing monitoring and carrying out evaluations, of course this is flexible. (4) Marketing products of educational institutions, namely maintaining the performance of their superior programs so that they increase. The superior products owned by these institutions are an important factor in encouraging the development of educational institutions and can increase the competitiveness of educational institutions.
Supervisi dalam Pendidikan Islam: Menyempurnakan Proses Pembelajaran Menuju Kualitas Pendidikan yang Unggul Yulianto, Edi
Kharisma: Jurnal Administrasi dan Manajemen Pendidikan Vol. 3 No. 1 (2024): Administrasi dan Manajemen Pendidikan
Publisher : Perkumpulan Dosen Tarbiyah Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59373/kharisma.v3i1.35

Abstract

This article aims to compare classical supervision with modern supervision. The research method used is content analysis by collecting data from scientific articles, books, and other sources. The findings of this paper are as follows: Supervision is carried out for no other reason than to foster educational actors in an organization to improve the quality of learning. In the ancient, ent sense, supervision,n is the inspection and examination process. With this ancient understanding, the supervisor becomes afraid, thus making himself not open to the problems that are afflicting him. In the current era, supervision comes in a humanist form, namely as a process of coaching, directing, assisting, serving, and providing assistance, and carried out on an ongoing basis with a directed and systematic program for teachers in improving their competencies. It is necessary to reflect on several things that are the basis of supervision in the world of education so that the purpose and principle of supervision will be realized in the world of education.
Analysis of The Effect of Competence and Education and Training on Employee Performance Through Work Commitment as Intervening Variable (Study at the East Java Provincial Forestry Service) Yulianto, Edi; Sanosra, Abadi; Herlambang, Toni
International Journal of Management Science and Information Technology Vol. 2 No. 1 (2022): January - June 2022
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v2i1.460

Abstract

The purpose of this study was to determine directly or indirectly the effect of competence and education and training on employee performance through work commitment as an intervening variable at the East Java Provincial Forestry Service. This research is a quantitative research with a survey approach. By number of samples104 respondents. Testing the instrument using validity and reliability tests while the types of data used are primary and secondary data. The analysis technique used is the Structural Equation Model (SEM) using WarpPLS. The results of data analysis show that the employee competence variable is0, 927significant effect on work commitment of 0,900, Education and Training of 0, 931 significant effect on work commitment of 0,900, employee competence of 0, 927 significant effect on employee performance of 0, 934, education and training have a significant effect on employee performance, work commitment is 0,900 significant effect on employee performance of 0, 934.
Pembinaan Guru dengan Pendekatan Supervisi Direktif Yulianto, Edi
Al-Abshar: Journal of Islamic Education Management Vol. 2 No. 1 (2023): June
Publisher : Sekolah Tinggi Agama Islam Darul Ulum Banyuanyar Pamekasan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58223/al-abshar.v2i1.68

Abstract

Teacher development is an important aspect in the development of professionalism and quality of education. The directive supervision approach has become an interesting topic in this context, in which the supervisor acts as a leader who provides directions and instructions to the teachers being coached. The purpose of this study is to explore a deeper understanding of the directive supervision approach in teacher development and its impact on improving the quality of teaching. This study uses the literature review method by exploring and processing existing writings and literature but which are in line with the focus of the problem under study. The results of the study show that the directive supervision approach is effective in developing teachers. By providing clear directions and instructions, supervisors can help teachers understand appropriate teaching expectations and provide feedback directly related to their performance. This research provides a better understanding of the importance of teacher development with a directive supervision approach. The results can be used as a guide for supervisors and policy makers in developing effective teacher development programs.
Co-Authors Abadi Sanosra Andriani Kusumawati Dian Dhany Pamuji, Dian Dhany Herlambang, Toni