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Marketing Sales Promotion Girl Perspektif Etika Bisnis Islam Ridwan, Mohammad; Yolanda, Gita
JIOSE: Journal of Indonesian Sharia Economics Vol 2 No 1 (2023): Maret 2023
Publisher : Fakultas Syariah dan Ekonomi Islam Institut Pesantren Mathali'ul Falah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35878/jiose.v2i1.693

Abstract

Sales Promotion Girl (SPG) is the spearhead of the company to introduce a product that will be offered to the public. SPG is used as the hand of a company engaged in consumer services. In carrying out promotional activities at the Skechers Grage City Mall Cirebon store, the store requires the right promotional strategy in order to attract the attention of consumers and this strategy is carried out by SPG. This study was conducted to determine the marketing strategy undertaken by sales promotion girl at the store skechers grage City mall Cirebon. This study uses descriptive qualitative methods with data collection using observation, interviews and documentation. The results found in this study are that the marketing sales promotion girl strategy at the Skechers Grage City Mall Cirebon Shoe Store viewed from an Islamic perspective is applied in various ways including advertising promotion mix tools using electronic media such as (Instagram, Facebook and Whatsapp), Personal selling (personal selling) and Sales Promotion. In addition, the promotions carried out are in accordance with Islamic business ethics. Where in applying Islamic values ​​as the implementation of business ethics, there are four things that can be used as guidelines in promotion, namely sincerity, honesty, meaningful, and accountability (responsibility / trustworthiness)
PENINGKATAN KETERAMPILAN MENULIS NARASI MENGGUNAKAN MODEL EXPERIENTAL LEARNING PADA SISWA KELAS V SD Yolanda, Gita; Mahjuddin, Ritawati; Astimar, Nelly
e-Jurnal Inovasi Pembelajaran Sekolah Dasar Vol 6, No 2 (2018): (Mei-Agustus) e-JIPSD
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/e-jipsd.v6i2.3917

Abstract

The purpose of this research is to describe the improvement of narrative writing skill by using experiental learning models at grade V student of Elementary School. The type of research is PTK by using qualitative and quantitative approach. This research was conducted at SD Negeri35 Parak Karakah, Padang city with a total of 22 students consisting of 10 male students and 12 female students. The result of the narrative writing skill in the pre-writing at cycle I 57,8 (C) increases on cycle II 87,5 (SB). The writing phase in the first cycle 48,8 (K), increased in the second cycle 79,7 (B), the post-writing phase cycle I 58,3 (C) increases in cycle II 84,3 (B).  Keywords: Increased, narrative writing, experiental lerning model. 
PENINGKATAN KETERAMPILAN MENULIS NARASI MENGGUNAKAN MODEL EXPERIENTAL LEARNING PADA SISWA KELAS V SD Yolanda, Gita; Mahjuddin, Ritawati; Astimar, Nelly
e-Jurnal Inovasi Pembelajaran Sekolah Dasar Vol 6, No 2 (2018): (Mei-Agustus) e-JIPSD
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/e-jipsd.v6i2.3917

Abstract

The purpose of this research is to describe the improvement of narrative writing skill by using experiental learning models at grade V student of Elementary School. The type of research is PTK by using qualitative and quantitative approach. This research was conducted at SD Negeri35 Parak Karakah, Padang city with a total of 22 students consisting of 10 male students and 12 female students. The result of the narrative writing skill in the pre-writing at cycle I 57,8 (C) increases on cycle II 87,5 (SB). The writing phase in the first cycle 48,8 (K), increased in the second cycle 79,7 (B), the post-writing phase cycle I 58,3 (C) increases in cycle II 84,3 (B).  Keywords: Increased, narrative writing, experiental lerning model. 
Tahun Kedua COVID-19: Dampak Pandemi, Kelelahan Zoom, dan Kesehatan Mental Mahasiswa Kusrohmaniah, Sri; Utami, Muhana Sofiati; Yolanda, Gita; Bima, Destra Riyan Putu Arya; Yakub, Nur Asyikin; Ilmi, Sholikhatul
ANIMA Indonesian Psychological Journal Vol 41 No 2 (2026): ANIMA Indonesian Psychological Journal (Vol. 41, No. 2, 2026)
Publisher : Faculty of Psychology, Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/aipj.v41i2.8412

Abstract

Entering its second year, the COVID-19 pandemic continues to impact various aspects of life. This includes student life, both academically and mentally. This study aims to describe the mental health conditions of students in the second year of the COVID-19 pandemic and compare Zoom fatigue between early and late cohorts of students. The study method used was a cross-sectional survey with descriptive and comparative analysis techniques on 102 students aged 17-22 years. Study participants were given online screening utilizing three standardized instruments, namely: (1) DSM-5 Self-Rated Level 1 Cross-Cutting Symptom Measure; (2) Zoom Exhaustion and Fatigue Scale Indonesian version (ZEF Scale); and (3) Impact of Event Scale COVID-19 version (IES-COVID-19). The study results showed that 92% of study participants experienced Zoom fatigue at a Moderate to High level, while there was no significant difference in the mean Zoom fatigue score when viewed by student cohort (t(100) = .74, p = .46, d = .15). 61% of the study participants reported Moderate to Severe psychological impacts related to COVID-19. The most prevalent symptoms were depression and anxiety. These findings indicate that the mental health of university students in the second year of the COVID-19 pandemic is quite concerning, and that attention and monitoring are required, including the development of mental health intervention programs and higher education policies that are more adaptive to the challenges of online learning and pandemic-related stress.