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All Journal Interaksi : Jurnal Ilmu Komunikasi Voices of English Language Education Society ETERNAL: English Teaching Journal
Aydawati, Emilia Ninik
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Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Other

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Scrutinizing Non-English Major Students’ Perceptions of Informal Digital Learning of English Sujarwati, Iis; Aydawati, Emilia Ninik
VELES Voices of English Language Education Society Vol 9 No 1 (2025): April 2025
Publisher : Universitas Hamzanwadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29408/veles.v9i1.25902

Abstract

The educational landscape has undergone a profound transformation with the rise of Informal Digital Learning of English (IDLE), reshaping language acquisition beyond traditional classroom settings. Although many studies have explored IDLE, research has primarily focused on English majors or highly motivated language learners, leaving a gap in understanding how non-English major students, who have varying levels of motivation and language exposure, engage with IDLE. This study investigates the perspectives of non-English major students on IDLE and its perceived effectiveness in their language learning journey. A total of 169 students from the nursing and accounting disciplines at the University of Bengkulu enrolled in a general English course and participated in the study. Data were collected through structured surveys and semi-structured interviews, with analysis conducted using both statistical and thematic approaches. The findings reveal that participants strongly agree that IDLE provides language support (M = 4.55), flexibility in use (M = 4.25), and contributes to increasing their language proficiency (M = 4.58). However, challenges such as the lack of structured feedback and inconsistent learning patterns were also noted. These insights underscore the potential of IDLE as a valuable supplement to formal instruction. Educators are encouraged to integrate IDLE into curricula through engaging, personalized digital learning strategies catering to non-English major students' distinct needs. Future research should explore the long-term impact of IDLE on language proficiency and best practices for its implementation.
Hedging Strategies in Non-Science Theses: A Corpus-Based Analysis of Discussion Sections Suratno, Antonius; Aydawati, Emilia Ninik
ETERNAL (English Teaching Journal) Vol. 16 No. 1 (2025): February
Publisher : Prodi Pendidikan Bahasa Inggris, FPBS, Universitas PGRI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26877/eternal.v16i1.1059

Abstract

This study aimed to investigate the academic writings of students, which were stored in the students' theses repository. The primary goal was to explore how students employ politeness and caution strategy, often referred to as academic hedging when articulating their academic opinions in Chapter IV of the discussion section within their theses. Utilizing a corpus-based approach, the study analyzed 30 theses comprising over 100,000 words. The Antconc electronic analysis application was deployed to identify patterns of sentence expression and explore how students employed hedging techniques to present their academic ideas. The results indicate that student writers tended to rely heavily on the modal "dapat" compared to other hedging devices, suggesting a potential lack of familiarity with diverse hedging methods and their appropriate use in academic writing. It is postulated that this overreliance on "dapat" might be attributed to limited exposure to alternative hedging devices in academic writing. This indicates a need for academic writing teachers in universities to equip students with comprehensive knowledge of hedges for more appropriate expression of academic ideas.
Elements and types of advertising copywriting on instagram @batiksemarang16 Setyowati, Bernadeta Lenny; Aydawati, Emilia Ninik
Interaksi: Jurnal Ilmu Komunikasi Vol 14, No 1 (2025): June 2025
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.14.1.118-137

Abstract

The Internet has helped marketers to reach larger markets and potential consumers at any time or place. The change in advertising activities and the advent of social media has moved marketers from conventional to social media because advertising costs are far cheaper and measurable. Marketing of batik products use Instagram to promote their products. This study is focused on the elements of copywriting and the types of copywriting applied to the social media of Instagram @batiksemarang16 as a marketing communication to their audiences. This study uses qualitative approaches and descriptive methods. The data collection techniques used are observation, a documentary of content containing elements of copywriting, copywriting from Instagram @batiksemarang16, and archive studies. Hopefully, the results of this study will become a reference to copywriting in the process of advertising on social media. The content of the @batiksemarang16 account uses the suggested elements of copywriting, such as headlines, sub-headlines and body copy, but instead of using slogans and taglines. This research found that combining copywriting elements makes content more creative and adds value to that copywriting. There were ten types of copywriting that were found on @batiksemarangang16. 
Co-Authors Antonius Suratno, Antonius Iis Sujarwati Setyowati, Bernadeta Lenny