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Manajemen Inovasi Dalam Pelaksanaan Sertifikasi Pembimbing Manasik Haji Profesional gina, gina fitriyani; Nase, Nase; Hilman, Fathin Anjani
Mabrur: Academic Journal of Hajj and Umra Vol. 3 No. 1 (2024): Mabrur: Academic Journal of Hajj and Umra
Publisher : Faculty of Da'wah and Communication, UIN Sunan Gunung Djati, Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/mjhu.v3i1.34530

Abstract

This study aims to determine innovation design, communication channels, implementation and participant acceptance by focusing on data collection through qualitative descriptive methods. The results showed that innovation management, namely the diffusion of innovation in the implementation of professional Hajj ritual counselor certification activities of the Faculty of Da'wah and Communication of UIN Sunan Gunung Djati Bandung Batch XXVIII, was successful. This can be seen from the enthusiasm of participants from various regions, including outside West Java, and good cooperation from the organizers, which are key factors in the successful introduction of innovations in these activities. The innovation design applied includes the use of barcode absent media, the provision of manasik props, the existence of a resume assessment system, appreciation of participants, developing curriculum according to needs.
Manajemen Strategik Bimbingan Manasik dalam Membangun Kemandirian Jemaah Haji Di KBIHU PP Persis Fau, Fauzidan Wildanul; Nase, Nase; Rustandi, Ridwan
Mabrur: Academic Journal of Hajj and Umra Vol. 3 No. 1 (2024): Mabrur: Academic Journal of Hajj and Umra
Publisher : Faculty of Da'wah and Communication, UIN Sunan Gunung Djati, Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/mjhu.v3i1.37306

Abstract

This study aims to determine the strategy of manasik guidance by KBIHU PP Persis in building the independence of pilgrims, using Fred R. David's Strategic Management Theory (2011). This research uses a qualitative approach, while the method used is a case study. The results show that the strategic management of Hajj Manasik Guidance at KBIHU PP Persis runs according to theory, with the Hisbah Council reviewing the manasik material and centralizing policies. Tiered guidance involves hajj officers, improves quality especially in planning, and contributes importantly to more effective and adaptive guidance practices. This research emphasizes the importance of a strategic management approach in improving the self-reliance of pilgrims.
Religious Sermons by Nursalim, Hidayat, and Basalamah on YouTube/TikTok: Impacts on Bogor Residents' Tolerance Knowledge and Attitudes Fakhrudin, Fakhrudin; Wibisono, M. Yusuf; Nase, Nase
Hanifiya: Jurnal Studi Agama-Agama Vol. 9 No. 1 (2026): Hanifiya: Jurnal Studi Agama-Agama
Publisher : Program Studi Studi Agama-Agama Pascasarjana UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/hanifiya.v9i1.45885

Abstract

This study examines the impact of Islamic preaching content delivered by K.H. Ahmad Bahauddin Nursalim (Gus Baha), Ustadz Adi Hidayat, and Ustadz Khalid Basalamah via YouTube and TikTok on the religious knowledge and tolerance attitudes of the urban Muslim community in Bogor, Indonesia. Employing a sequential explanatory mixed-methods approach, the research integrates quantitative survey data analyzed via multiple regression with qualitative insights gathered from in-depth interviews with local religious figures and community members. The findings reveal that 88.2% of the variance in religious tolerance behavior is attributable to the consumption of digital religious content on these platforms. While TikTok contributes to the rapid dissemination of visualized religious messages, YouTube offers more structured, in-depth religious discourse, both of which reinforce spiritual awareness and interfaith empathy. The study concludes that social media platforms play a transformative role in shaping urban religiosity, functioning as digital spaces for ethical formation, theological education, and inclusive civic identity. Theoretically, this research contributes to the growing discourse on digital religious literacy, demonstrating how algorithm-driven environments mediate new modes of religious engagement. Practically, it provides actionable insights for religious institutions and policymakers to design adaptive and pluralist religious communication strategies in an increasingly mediated society.
Phenomenon of digital da’wah: Analysis of religious moderation and the ethics of da’wah communication on social media Nase, Nase; Holina, Holina; Syah, Yoshy Hendra Hardiyan
Jurnal Ilmu Dakwah Vol. 45 No. 2 (2025)
Publisher : Faculty of Dakwah and Communication, Walisongo State Islamic University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/jid.v45.2.27992

Abstract

Purpose – This study analysis the phenomenon of digital da'wah, focusing on religious moderation and the ethics of da'wah communication using a virtual ethnographic approach. Two controversial case studies are presented in this study: Gus Miftah and an iced tea seller, as well as da'wah in unconventional spaces (Bethel Indonesia Church and a nightclub). Method – This study uses a qualitative, virtual ethnographic approach to analyse the phenomenon of digital da'wah on social media. Result – The research findings show that, First, the implementation of religious moderation in digital da'wah requires a more careful approach in balancing freedom of expression with social responsibility. Second, Preachers need to develop digital competencies that include not only technical skills, but also an understanding of digital communication ethics and the social impact. Third, the role of social media algorithms in shaping public perception of da'wah messages is crucial. Implication – This research contributes to the development of a framework for ethical and moderate digital da'wah. Originality/Value – This study examines the phenomenon of digital da'wah in the era of social media with a focus on religious moderation (digital wasathiyyah) and ethics of da'wah communication. *** Tujuan – Studi ini menganalisis fenomena da'wah digital, dengan fokus pada moderasi agama dan etika komunikasi da'wah menggunakan pendekatan etnografi virtual. Dua studi kasus yang kontroversial dipresentasikan dalam studi ini: Gus Miftah dan penjual teh es, serta da'wah di ruang-ruang tidak konvensional (Gereja Bethel Indonesia dan klub malam). Metode – Studi ini menggunakan pendekatan etnografi virtual kualitatif untuk menganalisis fenomena da'wah digital di media sosial. Hasil – Temuan penelitian menunjukkan bahwa, Pertama, implementasi moderasi agama dalam da'wah digital memerlukan pendekatan yang lebih hati-hati dalam menyeimbangkan kebebasan berekspresi dengan tanggung jawab sosial. Kedua, para da'wah perlu mengembangkan kompetensi digital yang mencakup tidak hanya keterampilan teknis, tetapi juga pemahaman tentang etika komunikasi digital dan dampaknya terhadap masyarakat. Ketiga, peran algoritma media sosial dalam membentuk persepsi publik terhadap pesan dakwah sangat krusial. Implikasi – Penelitian ini berkontribusi pada pengembangan kerangka kerja untuk dakwah digital yang etis dan moderat. Orisinalitas/Nilai – Studi ini mengkaji fenomena dakwah digital di era media sosial dengan fokus pada moderasi agama (digital wasathiyyah) dan etika komunikasi dakwah.