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All Journal Manajemen Agribisnis: Jurnal Agribisnis PENA ABDIMAS : Jurnal Pengabdian Masyarakat
Purnama, Andika
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Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Nursing Public Health Social Sciences

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Analisis Perilaku Konsumen Kopi di Kecamatan Medan Selayang Purnama, Andika; Listiyani, Listiyani; Kurniawati, Fitri
Manajemen Agribisnis: Jurnal Agribisnis Vol 25 No 1 (2025): Manajemen Agribisnis: Jurnal Agribisnis
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/agribisnis.v25i1.3538

Abstract

The research aims to determine consumer characteristics and factors that influence consumer behavior in coffee shops and coffee shops in Medan Selayang District. The method used in this study was a qualitative descriptive method. The sampling technique was purposive sampling with a total sample taken of 15 people at the coffee shop and 15 people in the coffee shop. Methods of data collection using observation, interviews and questionnaires.Data analysis in this study used descriptive qualitative which was quantified.The results of the research on the characteristics of consumers in coffee shops are that the average age is 20 years, dominated by men, the average education level is high school, employee work, income is IDR 3,300,000 with a moderate social level.The characteristics of consumers at the coffee shop are the average age of 21 years, dominated by men, the average education level is high school, employee work, income Rp. 3,283,333 with a moderate social level. Coffee consumer behavior at coffee shops is influenced by 82% personal factors, 82% psychological factors, 76% social factors and 69% cultural factors. Coffee consumer behavior at coffee shops is influenced by personal factors 79%, social factors 77%, psychological factors 71% and cultural factors 65%
Peningkatan Kreativitas Dan Kesadaran Lingkungan Anak Melalui Pelatihan Ecoprint Di Kp. Solodengeun Panimbang Jaya Umaya, Siti; Ardiansyah, Rizqi; Dwiki Putra Aryono, Gagah; Purnama, Andika; Kohar, Abdul
PENA ABDIMAS : Jurnal Pengabdian Masyarakat Vol 6 No 2 (2025): Juli 2025
Publisher : LPPM Universitas Pekalongan

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Abstract

Environmental awareness is one of the important aspects that need to be instilled from an early age, because children are the next generation who will face ecological challenges in the future. One creative approach that can be used is ecoprint training, which is a technique of printing patterns on fabrics by utilizing natural leaves, flowers, and plants around the environment. This study aims to see how ecoprint training can increase creativity while fostering environmental awareness in children in Solodengeun Village, Panimbang Jaya Village. The method used is qualitative descriptive with stages of activities in the form of preparation, socialization, demonstration, direct practice, and evaluation. Data was collected through observation, documentation, and brief interviews with participants. The results of the activity showed that the children followed each stage with great enthusiasm. They are not only able to produce unique works of art from natural materials, but also understand the important value of taking care of the environment through the wise use of resources. This activity has been proven to foster curiosity, improve motor skills, train creativity, and instill ecological values in a fun way. Overall, ecoprint training has proven to be effective as a holistic learning medium that combines art, creativity, and environmental education. This program not only provides a memorable learning experience, but also forms an eco-friendly character from an early age. Thus, ecoprints deserve to be developed more widely in schools and communities as an alternative strategy in instilling environmental awareness while honing children's creativity. Keywords: ecoprint, children's creativity. Environmental education, ecological awareness
Co-Authors Abdul Kohar Ardiansyah, Rizqi Fitri Kurniawati Gagah Dwiki Putra Aryono Listiyani, Listiyani Siti Umaya