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All Journal Enrichment: Journal of Multidisciplinary Research and Development Integrasi: Jurnal Studi Islam dan Humaniora
Chandra, Bobby
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Religion Humanities Economics, Econometrics & Finance Education Engineering Health Professions Languange, Linguistic, Communication & Media Social Sciences

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The Influence of Perceived Product Quality and Price, Service Quality on Intention to Repeat Treatment with Green Products as a Moderator Variable Chandra, Bobby; Mulyowahyudi, Alugoro
Enrichment: Journal of Multidisciplinary Research and Development Vol. 3 No. 6 (2025): Enrichment: Journal of Multidisciplinary Research and Development
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/enrichment.v3i5.467

Abstract

This study aims to analyze the influence of perceived product quality, price and service quality on intention to repeat treatment at beauty clinics in Jakarta, with green products as a moderator variable. The phenomenon of increasing awareness of health and environmental sustainability has given rise to a trend of using green products in various sectors, including the beauty industry. However, there is still not much research that comprehensively examines how preferences for green products influence consumers' decisions to return to treatment. The population of this study are consumers who have had treatment and have the intention to repeat treatment at beauty clinics in Jakarta. Research samples will be taken from five beauty clinics located in Jakarta. Respondent criteria include consumers who have undergone treatment at the clinic and are willing to participate in the research. Data will be collected through a questionnaire, then analyzed using SEM-PLS. The research results show that perceived product quality, perceived price, and service quality have a significant positive effect on intention to repeat treatment. Furthermore, green products were found to moderate the relationship between perceived product quality and intention to repeat treatment in a significant negative direction, conversely, green products moderated the relationship between perceived price and service quality and intention to repeat treatment in a significant positive direction
The Implementation of Akhlakul Karimah Values in the Learning Process at Al-Hikmah Private High School Medan During the Industrial Revolution 4.0 Era Chandra, Bobby; Naimi, Nadlrah
Integrasi: Jurnal Studi Islam dan Humaniora Vol 3, No 3 (2025)
Publisher : Yayasan Rahmat Islamiyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56114/integrasi.v3i3.12734

Abstract

This study aims to describe the implementation of Akhlakul Karimah values in the learning process at Al-Hikmah Private High School Medan during the Industrial Revolution 4.0 era. The research uses a qualitative descriptive method with observation, interviews, and documentation as data collection techniques. The results show that the teachers at Al-Hikmah Private High School integrate Akhlakul Karimah values through various learning activities, such as discipline, respect, honesty, and responsibility, which are aligned with Islamic teachings. In addition, the use of digital technology is directed to support character formation rather than merely cognitive achievement. The main challenges include students’ dependence on technology and the need for teacher innovation in integrating moral education with digital learning. The findings highlight that character education through Akhlakul Karimah remains essential in forming students’ Islamic personalities in the era of rapid technological advancement.
Co-Authors Mulyowahyudi, Alugoro Naimi, Nadlrah