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All Journal Jurnal Online Mahasiswa (JOM) Bidang Keguruan dan Ilmu Pendidikan Electro Luceat SOSCIED Jurnal Pasopati : Pengabdian Masyarakat dan Inovasi Pengembangan Teknologi G-Couns: Jurnal Bimbingan dan Konseling SPEED - Sentra Penelitian Engineering dan Edukasi EDUCATIONE: Journal of Education Research and Review Buletin Konseling Inovatif
Haryani, Ninik
Stmik Aki Pati
Aerospace Engineering Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Earth & Planetary Sciences Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Library & Information Science Physics Social Sciences Other

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Journal : Electro Luceat

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Penerapan Digital Marketing Pada Kedai Cimanuk Berbasis Website Ninik Ninik Haryani; Listiarini Edy Sudiati; Ngasri .
Electro Luceat Vol 6 No 2 (2020): Electro Luceat (JEC) - November 2020
Publisher : LPPM Poltek ST Paul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32531/jelekn.v6i2.275

Abstract

Digital marketing is one of the media that is currently in great demand by the community as well as a support in daily activities. Slowly, many people are starting to leave conventional marketing methods and switch to digital marketing. Cimanuk shops must pay attention to the marketing strategy side to encourage and build consumers to make purchasing decisions to meet their needs and wants. The system built is a digital marketing system, with this system it can increase marketing reach to a wider range. With the digital marketing system, it is hoped that the Cimanuk shop will have no difficulty in promoting, informing, updating the latest news and serving customers and can help customers make the order process quickly and make it easier for customers to get more complete information.
PENERAPAN E-COMMERCE UNTUK MENINGKATKAN DAYA SAING UMKM JENANG KUDUS Daniel Alfa Puryono; Sekar Ayu Merisda; Ninik Haryani
Electro Luceat Vol 8 No 1 (2022): Electro Luceat (JEC) - July 2022
Publisher : LPPM Poltek ST Paul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32531/jelekn.v8i1.448

Abstract

This study discusses the important role of implementing E-commerce. As well as its benefits in increasing competitiveness for MSMEs Jenang Kudus. Because MSMEs have enormous potential to encourage economic growth and development in our country. On the other hand, there are still many small business actors who have not been able to take advantage of the ease of promotion through various online-based media. Therefore, to make it easier for the business actors, an E-commerce application was created and managed by a separate business entity in the future. So that business actors are no longer confused because they don't understand making an attractive website, confused because they don't have the capital to create and manage a website or customer database. So they can stay focused on their business. The results of application trials with the existence of E-commerce, can encourage consumer interest to transact with Jenang Kudus business actors wherever and whenever. In addition, the results of the study also show that economic, social and environmental impacts can also be correlated with competitiveness. So that in the future it is recommended to use various methods for data analysis, for example a combination of quantitative and qualitative so as to increase the potential for findings.
Co-Authors AA Sudharmawan, AA Ade Indra Prasetya Pradana Adhi Priyanto Arbin Janu Setiyowati, Arbin Bagus Rahmatoko Daniel Alfa Puryono Desi Ana Dewi Edy Sudiati, Listriarini Fitri Wahyuni IM. Hambali Khoirul Anwar Lia Fitriana Listiarini Edy Sudiati Moh Rofi Mohamad Arifin Ngasri . Ngasri Ngasri Nur Fuad Raja Arlizon Ramli Sekar Ayu Merisda Silviana, Anita Syahid Nur Salas Yuliana Nindi Saputri