Naheed, Kiran
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Feeding and oral hygiene habits of preschool children in Pakistan and their caregivers' attitudes Awais, Faiza; Naheed, Kiran; Shahzad, Hazik B.; Khan, Ayyaz A.
Makara Journal of Health Research Vol. 23, No. 1
Publisher : UI Scholars Hub

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Background: Early childhood caries remains a problem in both developed and developing countries. Several maternal determinants are involved in early caries development. This study aimed to identify feeding and oral hygiene practices associated with childhood caries in Lahore, Pakistan. Methods: A questionnaire-based survey was conducted in paediatric outpatient department of Sheikh Zaid Hospital, from January to March 2016. A total of 435 children aged 12–15 months were enrolled in the study. Results: Children who were fed milk with added sugar, were 30% more likely to have decayed teeth than those fed without sugar. Children who received on demand night-time feeding were 50% more likely to have carious lesions than those who were fed once or twice at night. Children eating sweet snacks multiple times a day were on average 80% more likely to have caries, compared to those who were given sweets once or twice a day. Conclusions: Higher tooth cleaning frequency, and teeth cleaning at night were associated with lower risk of childhood caries, whereas the use of milk with added sugar, on-demand night feeding, and high frequency of sweets taken per day contributed to increased caries. Thus, improved maternal counseling may help prevent early childhood caries in Pakistan.
Factors influencing consumers’ choices of oral hygiene products: A cross-sectional study Awais, Faiza; Shahzad, Hazik Bin; Naheed, Kiran; Khan, Ayyaz Ali
Makara Journal of Health Research Vol. 23, No. 3
Publisher : UI Scholars Hub

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Background: Environment, peer-groups, and salespersons influence consumers’ purchasing decisions regarding oral hygiene products. Other influences include various cultural, social, demographic, and socioeconomic factors. This study was designed to determine factors motivating and influencing consumers while choosing oral hygiene aids. Methods: 410 patients (age, 10–70 years), who visited the outpatient department of Sheikh Zayed Medical Complex, Lahore, Pakistan, were subjected to a close-ended questionnaire survey. Factors investigated included cost, packaging, media advertisement, perceptions, and previous experiences. Results: The cost of oral-hygiene products (82%) were the biggest influence. Advertisements influenced 55% of consumers in their purchase decisions regarding oral hygiene products. Reason for product use was disease prevention (58.7%) and freshness of breath (31%). Logistically, females were significantly 0.66 times less likely to be affected by media advertisements. Low income and occupations were 2.27 times more likely to be influenced by advertisements. Price was not significant meaning all categories were influenced by price equally. Conclusion: Consumers’ choices of oral hygiene products were influenced by information available through mass media and the products’ cost-effectiveness. Dentists should be aware of these influences and should accordingly advise their patients considering their needs and influencing factors.