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All Journal Buletin Agrohorti Journal of Industrial Engineering & Management Research (JIEMAR)
Susanto, Renaldy
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Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering

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Analysis The Influence of Prices and Features of Honda Vario 125 CBS 2020 on Purchase Decisions for Candidate Consumers in The Tangerang City Region Susanto, Renaldy; Novitasari, Dewiana; Yuwono, Teguh; Asbari, Masduki
Journal of Industrial Engineering & Management Research Vol. 1 No. 3 (2020): Oktober 2020
Publisher : AGUSPATI Research Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (412.197 KB) | DOI: 10.7777/jiemar.v1i3.78

Abstract

This study aims to determine the purchase decision for the Honda Vario 125 CBS 2020 in the Tangerang City area. The level of congestion in big cities continues to increase so that many people decide to work using motorbikes because it speeds up time compared to cars and certainly makes it cost-effective. The research method used methods probability sampling with a population of 52 with accidental sampling technique. Calculations using the Slovin formula with a sample size of 46.01 people, then rounded up to 50 samples. The test results show that 77% of customer satisfaction can be influenced by the product quality and service quality, while the remaining 23% is influenced by other variables that are not explained in the linear regression model such as price, promotion, etc. PT. Wahana Artha Ritelindo is advised to maintain service stability because if the services provided decline, consumers will switch to competitors. The results of this study indicate that there is a significant influence between the Honda Vario 125 CBS 2020 product on the price effect at PT. Wahana Honda Jatiuwung, as evidenced by the value of tcount = 6.294> ttable= 0.2787; sig 0.000 <0.05 and the regression coefficient (b) is 0.689. There is a significant influence between the influence of features on PT. Wahana Artha Ritelindo, as evidenced by the value of tcount= 6.295> ttable= 0.2787; sig = 0.000 <0.05 and the regression coefficient (b) is 0.678. There is a significant influence on the effect of purchasing decisions at PT. Wahana Artha Ritelindo, evidenced by the value of Fcount = 8.160> Ftable= 0.2787; sig = 0.000 <0.05 and the value of the regression coefficient (b1) is 0.372; the value of the regression coefficient (b2) is 0.630.
Pengelolaan Peperomia (Peperomia sp.), Begonia (Begonia sp.), Bromelia (Neoregelia schultesiana), dan Hortensia (Hydrangea macrophylla) di Bogor, Jawa Barat Susanto, Renaldy; Suketi, Ketty; Susanto, Slamet
Buletin Agrohorti Vol. 12 No. 1 (2024): Buletin Agrohorti
Publisher : Departemen Agronomi dan Hortikultura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/agrob.v12i1.51529

Abstract

Kegiatan penelitian dilaksanakan pada bulan Maret–Juli 2021 di Bogor, Jawa Barat. Penelitian bertujuan untuk meningkatkan kemampuan dalam pengelolaan tanaman hias khususnya peperomia, bromelia, begonia, dan hortensia. Kegiatan pengelolaan tanaman hias mencakup jadwal produksi mulai dari persiapan tanam hingga siap panen dan kriteria panen tanaman. Pengamatan tanaman Peperomia obtusifolia, Neoregelia schultesiana, dan Hydrangea macrophylla meliputi jumlah daun dan tinggi tanaman. Pengukuran tanaman Peperomia argyreia dan Peperomia caperata meliputi jumlah tunas. Pengukuran Begonia ‘orococo’ meliputi panjang daun, lebar daun, dan jumlah daun. Kegiatan budidaya tanaman hias yang dilakukan meliputi persiapan media tanam, pembibitan, penyiraman, pemupukan, pengendalian hama penyakit, panen, dan pascapanen. Hasil pengamatan pada tanaman Peperomia obtusifolia, Neoregelia schultesiana, dan Begonia ‘orococo’ yang menggunakan metode perbanyakan stek batang tergolong cepat, sedangkan Peperomia caperata dan Peperomia argyreia yang diperbanyak dengan menggunakan metode stek daun memiliki pertumbuhan yang lambat sehingga selama penelitian tanaman tidak memenuhi kriteria pemasaran. Hydrangea macrophylla memiliki umur panen rata-rata sekitar 15 MST. Kemampuan teknis mahasiswa meningkat dalam pengelolaan tanaman hias. Hasil analisis usahatani dengan asumsi luasan 200 m2 pada Peperomia obtusifolia, Peperomia argyreia, Peperomia caperata, Begonia ‘orococo’, dan Neoregelia schultesiana menunjukkan hasil R/C rasio >1 yang berarti menguntungkan. Kata kunci: analisis usaha tani, kriteria panen, pembibitan tanaman hias, stek daun, stek batang
Co-Authors Asbari, Masduki Ketty Suketi Novitasari, Dewiana Slamet Susanto Teguh Yuwono