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Technology Advancement and Growth: A Case Study of Huawei Yeo, Candy; Kee, Daisy Mui Hung; Mo, Xuen Yee; Ang, Hui En; Chua, Su Mei; Agnihotri, Shreyas; Pandey, Shweta
Journal of The Community Development in Asia Vol 3, No 1 (2020): Journal of The Community Development in Asia (JCDA)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (295.434 KB) | DOI: 10.32535/jcda.v3i1.711

Abstract

Today, our lives heavily depend on technology. Technology becomes the central of the lives of people. The fourth Industrial Revolution (IR 4.0) has changed the way how we live, how we work and how we communicate with others.Today, Huawei, a private Chinese firm from China has risen and dominate the world’s most important emerging technology. The present paper proposes that technology advancement and growth is one important factor that leads to the success of Huawei. Being a modern and technological enterprise, Huawei has a clear vision of how the company should work towards a more sustainable society. As this paper will show, there is still changes and improvement that can be made, to help Huawei to become even better.
A Case Study of the Factors that Affect Consumer Behavior in IKEA Sin, Liem Gai; Utama, A.A. Gde Satia; Pandey, Shweta; Pandey, Rudresh; Harsha, Yalla Satya Sai Venkata Sri; Massand, Ajay; Safitri, Adinda Dessy Indriana; Yan, Ng Pui; Kee, Daisy Mui Hung; Yue, Wong Sin; Zhin, Phuan Mun; Hui, Yip Jia
Asia Pacific Journal of Management and Education (APJME) Vol 4, No 2 (2021): July 2021
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (228.181 KB) | DOI: 10.32535/apjme.v4i2.1068

Abstract

Consumer behavior is the study of consumers and the processes they use to choose, apply and dispose of products and services, including consumers’ emotional and behavioral responses. IKEA is a multinational home furnishings company founded in 1943 in Sweden that has grown rapidly. They manage to produce their products and services more widespread not only based on price but create a unique shopping experience. This study aims to examine the factors that affect consumer behavior in IKEA. Various factors like social factors, wide products assortment, price and others are investigated to analyze consumer behavior of IKEA’s customers. Likert Scale was used to get the final results from the questionnaire filled out by the respondents. The questionnaires were distributed to 250 respondents who use IKEA products. The Likert scale will be used to measure a person's perception and attitude or opinion. The results showed that they chose IKEA due to the cost-advantages and wide products assortment as there has uniqueness over IKEA and cannot be compared with other retailers.
Technology Advancement and Growth: A Case Study of Huawei Yeo, Candy; Kee, Daisy Mui Hung; Mo, Xuen Yee; Ang, Hui En; Chua, Su Mei; Agnihotri, Shreyas; Pandey, Shweta
Journal of The Community Development in Asia Vol 3, No 1 (2020): January 2020
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v3i1.711

Abstract

Today, our lives heavily depend on technology. Technology becomes the central of the lives of people. The fourth Industrial Revolution (IR 4.0) has changed the way how we live, how we work and how we communicate with others.Today, Huawei, a private Chinese firm from China has risen and dominate the world’s most important emerging technology. The present paper proposes that technology advancement and growth is one important factor that leads to the success of Huawei. Being a modern and technological enterprise, Huawei has a clear vision of how the company should work towards a more sustainable society. As this paper will show, there is still changes and improvement that can be made, to help Huawei to become even better.