Purwaningsih, Vitriyani Tri
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Journal : ANALISIS - SCIENTIFIC JOURNAL OF ECONOMICS, MANAGEMENT, BUSINESS, AND ACCOUNTING

PENGARUH INDEKS PEMBANGUNAN MANUSIA, TINGKAT UPAH MINIMUM, DAN TINGKAT PENGANGGURAN TERHADAP PERTUMBUHAN EKONOMI INDONESIA TAHUN 2022 Mukaromah, Laila; Hanifatuzzahra, Zakia; Nasrullah, Ade; Latifah, Tiara Mukti; Purwaningsih, Vitriyani Tri; Suparta, I Wayan
ANALISIS Vol. 13 No. 2 (2023): ANALISIS VOL. 13 NO. 2 TAHUN 2023
Publisher : FACULTY OF ECONOMICS AND BUSINESS FLORES UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37478/als.v13i2.2874

Abstract

Indonesia according to data from the minister of economy that in the fourth quarter of 2022 economic growth has grown by 5.01% (yoy). In the full year, Indonesia's economic growth throughout 2022 was recorded to have experienced impressive growth of 5.31%. This figure exceeded the target set by the Government of Indonesia, which was 5.2%, and again reached the level of 5% as before the COVID-19 pandemic. Based on these problems, it is necessary to know what factors affect the economic growth of each province in Indonesia in 2022. The purpose of this study is to find out what factors affect the economic growth rate in Indonesia in 2022. A regression analysis of the effect of HDI, UMP and unemployment rate on the growth rate of GDP at constant prices in each province in Indonesia was carried out in 2022. This study used a quantitative approach and Cross Section data type with secondary data obtained from the BPS Website. The method used is Ordinary Least Squared. The conclusion obtained is that HDI, minimum wage and unemployment rate do not have a significant effect on economic growth, but the minimum wage can have a positive effect on the economic growth of each province in Indonesia in 2022. With Test F showing that in 2022, HDI, UMP and unemployment rate simultaneously (together) have no significant effect on economic growth. The variation of HDI, UMP, and unemployment rate, according to the coefficient of determination (R-Square), is only able to contribute 4.31% to Indonesia's economic growth in 2022
DAMPAK PENGGUNAN BRAND AMBASSADOR NCT DREAM TERHADAP MINAT BELI PRODUK MIE INSTAN LEMONILO Yahya, Maulana Muhammad; Rahman, Yoga Nur; Andayani, Cahyaning; Saputri, Mutiara Audi Malica Ayu; Purwaningsih, Vitriyani Tri; Taher, Arivina Ratih Yulihar
ANALISIS Vol. 13 No. 2 (2023): ANALISIS VOL. 13 NO. 2 TAHUN 2023
Publisher : FACULTY OF ECONOMICS AND BUSINESS FLORES UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37478/als.v13i2.2876

Abstract

Abstract Generation Z and millennials are more interested in leading healthy lives. According to Central Agency on Statistics; Statistics Indonesia, 29.94% of Indonesia's population is said to face health issues in 2022. They cannot be distinguished from instant food at the same time. Many healthy food supply companies use this to create appealing products for the general public. One is PT Lemonilo Indonesia Sehat, which releases Mie Lemonilo and advertises it as healthy noodles without the 3Ps (preservatives, artificial colors, and flavors). Along with providing nutritious food items, Lemonilo has partnered with South Korean boyband NCT Dream, whose appealing image is seen to fit with the brand's reputation. This study aims to determine whether NCT Dream's role as a brand ambassador can boost consumers' interest in purchasing Lemonilo goods. Popularity and awards in the form of photo cards were investigated as indicators in this study, while purchase intention was the independent variable. The quantitative method is used in this associative form of research. This study used a simple random sample of 183 respondents from the Twitter base of @nct_menfess between the ages of 15 and 30. The research results show that NCT Dream as a brand ambassador can influence buying interest in the community by 25.23%. At the same time, the rest are other factors outside of research.  Keywords: Popularity, Prizes, NCT Dream, Purchase Intention
ANALISIS PENGARUH TINGKAT INVESTASI DAN TENAGA KERJA TERHADAP PDRB PROVINSI LAMPUNG PERIODE 2012-2021 Julian, Nabila Arnelis; Melati, Puput; Utami, Endang Mega; Rahmaillah, Windy; Purwaningsih, Vitriyani Tri; Aida, Neli
ANALISIS Vol. 13 No. 2 (2023): ANALISIS VOL. 13 NO. 2 TAHUN 2023
Publisher : FACULTY OF ECONOMICS AND BUSINESS FLORES UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37478/als.v13i2.2878

Abstract

GDRP is a measure of a region's economic progress. Changes in the level of GDRP can be used to measure the level of economic development of each region. Two factors that can affect GDP are labor and investment levels. This research was conducted to determine how the impact of employment and investment on GRDP in Lampung Province from 2012 to 2021. Utilize data processing tools or STATA version 14 programs. This study used multiple linear regression models, conventional assumption tests, t and f tests to verify the validity of hypotheses. This approach involves quantitative research with secondary data. Cross sectional data was the form of data used in the study. The data used in this study came from the Badan Pusat Statistik (BPS). According to research findings, investment in Lampung Province from 2012 to 2021 had a positive but not significant influence on GDRP. In Lampung Province in the same year, labor had a positive and significant influence on GDRP.